Autonomous driving in China: Shifting the car industry from products to services
The advent of autonomous driving in China has already provoked fundamental changes in the country’s automotive industry. For example, so-called robo-taxis are now commercially operating on Chinese streets in 2021. These vehicles drive fully autonomously, transporting passengers without human drivers. Autonomous vehicle (AV) sales in China are expected to exceed 33 million in 2040, approximately […]
NIO market strategy: The “golden child” in the Chinese EV industry challenging Tesla
NIO (蔚来汽车, which translates to “Blue Sky Coming”) is a leading premium EV maker in China. As a young company founded in 2014 by William Li, who is dubbed the “Elon Musk of China”, NIO has received investment from tech giants like Tencent and Baidu and has eventually become the leader in China’s homegrown EV […]
Tesla in China: Dominating the EV market with 0 marketing budget
Since its founding in 2003, Tesla’s vision was to manufacture mass-market electric vehicles (EVs) that offered a compelling customer value proposition. This includes a long range vehicle that possesses recharging flexibility, one that is energy efficient, low cost, and high performing without compromising design or functionality. This article details the unique marketing strategy of Tesla […]
XPENG: a Chinese EV maker’s “Internet DNA”
XPENG, or Xiaopeng Motors, is one of the hottest Chinese electric vehicle manufacturers, which gains its popularity from its technological innovations. After surges of Tesla and NIO stocks, two of the most discussed EV brands globally, XPENG’s stock’s exponential growth in November also caught investors and the general public’s attention. Compared to Tesla and NIO, […]
The electric vehicle market in China, a rising global leader in EV technology
With government support and new sustainable initiatives such as the 2060 carbon neutrality plan, the Electric vehicle market in China is an emerging and promising market. The Chinese EV market was growing by leaps from 2015 to 2018. However, it is facing the deceleration of growth from 2019, which was the first year that the […]
China negative list: Is your company qualified to run a business in China? | Daxue Consulting
MOFCOM negative list and NDRC negative list: What do all these abbreviations mean? The negative list of Ministry of Commerce of the PRC or National development and reform commission negative list is a summary of three kinds of lists that are included in the foreign investment law of China. They are denoted as the MOFCOM […]
How can foreign automakers be a part of China’s future driven by electric vehicles | Daxue Consulting
Electric vehicles (EVs), including vehicles mainly powered by electric motors, are gaining increasing attention from governments and the automaker industry globally. China has become the biggest EV market within only a short period of time and is forecasted to continue rapid growth because of the support from the Chinese government and changing car purchase preference […]
Unpacking the world’s largest Auto market: Is new energy vehicles the future of China’s car industry? | Daxue Consulting
Since 2009, China has been home to the world’s largest automotive market. What’s new in China is also the leading automotive manufacturer worldwide. In 2016, China’s annual vehicle production accounted for nearly 30 percent of all vehicles produced worldwide, exceeding that of the European Union or that of the United States and Japan combined. Starting in the […]