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[Podcast] China Paradigm 43: How to make a profitable e-commerce store in China
08Jun2019

[Podcast] China Paradigm 43: How to make a profitable e-commerce store in China

Michael Simonet is a China eCommerce specialist and entrepreneur. In this interview conducted by Matthieu David, we learn in-depth about his e-commerce experience with cheese during his time at the […]

Podcast transcript #27: The story behind the production of tea and kombucha in China
08Jun2019

Podcast transcript #27: The story behind the production of tea and kombucha in China

Find here the China paradigm episode 27. Learn more about Martin Papp’s story in China and find all the details and additional links below. Full transcript below: MATTHIEU DAVID:  Good […]

Podcast transcript #26: Understanding the search in China with a digital expert
07Jun2019

Podcast transcript #26: Understanding the search in China with a digital expert

Find here the China paradigm episode 26. Learn more about Olivier Verot story in China and find all the details and additional links below. Full transcript below: Matthieu David:   Hello, […]

Vegan movement in China : Growing trend or fad diet? | Daxue Consulting
07Jun2019

Vegan movement in China : Growing trend or fad diet? | Daxue Consulting

The market of vegan food in China is experiencing fast growth The vegan movement in China In the last few years, Chinese consumers’ interest in meat-less meals has soared. Chinese […]

[Podcast] China Paradigm 42: How to drive corporate innovation in China
06Jun2019

[Podcast] China Paradigm 42: How to drive corporate innovation in China

XNode is a Global Platform for Innovation in China. Matthieu David interviewed Matthieu Bodin and Adriana Verde Rios, the international growth director and program director respectively. Learn about what programs […]

Dairy products in China: how the country will overtake the US as the world’s largest dairy market by 2022 | Daxue Consulting
06Jun2019

Dairy products in China: how the country will overtake the US as the world’s largest dairy market by 2022 | Daxue Consulting

It is widely acknowledged that the dairy products in China serve as the pillar in people’s livelihood. It is a highly integrated industry, and at the same time, it extends […]

Podcast transcript #25: How to leverage Chinese mobile payment overseas
06Jun2019

Podcast transcript #25: How to leverage Chinese mobile payment overseas

Find here the China paradigm episode 25. Learn more about Annie Guo’s story in China and find all the details and additional links below. Full transcript below: Matthieu: Hello, everyone. I […]

Podcast transcript #24: Confessions of a foreign KOL in China
05Jun2019

Podcast transcript #24: Confessions of a foreign KOL in China

Find here the China paradigm episode 24. Learn more about Lauren Hallanan’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello, […]

Podcast transcript #23: what is the future of digital signage in China?
04Jun2019

Podcast transcript #23: what is the future of digital signage in China?

Find here the China paradigm episode 23. Learn more about Dmitry Shkylar’s story in China and find all the details and additional links below. Full transcript below: Matthieu David:   Hi, […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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Daxue Consulting is one of the most active source of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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