5 Things everyone gets wrong when starting a business in China
Starting a business in China is a brave and bold move. It requires sacrificing an average of 70 hours a week for several years. This, in essence, is what most startups fail to recognize. Success doesn’t come overnight. So, if you are looking to open a new chapter in life and start a business, here […]
The Virtual reality market in China
Why VR brands should keep an eye on the Chinese market When it comes to virtual reality (VR), all eyes are on China. Indeed, its market is developing far faster than anywhere else. An infographic made by Daxue Consulting shows that within four years, the world VR market will grow by 1000 %. In 2020, […]
Coronavirus crisis management: Four brands that have done it right
How should brands communicate to Chinese customers during the Coronavirus outbreak? While the epidemic is expanding globally, Chinese economy is gradually emerging from its lethargy. After the country’s quarantine has just ended, Chinese consumer behavior is no longer the same as before. During the epidemic, we have seen giant brands cutting down their operation like […]
The short video market in China: Embodying the fast pace of modern lifestyle
The little puppy held by your favorite actor on your screen has already provided you a burst of happiness. Conveniently, videos automatically slide endlessly one after the other, displaying content chosen specifically for you by an algorithm. It’s so addictive that you suddenly realize an hour has already passed. The short video market in China […]
Coronavirus China Economic Impact Report
Download our Coronavirus China Economic Impact report The Coronavirus China Economic Impact report covers the spread of the outbreak in China, what industries are growing, and which industries are severely impacted. We also zoom in on the economies of Wuhan and Hubei, as well as Coronavirus impacts on the global supply chain. Lastly, we share […]
Guide to discover the most popular sports in China
Although the Chinese have their favorite traditional sports like table tennis and badminton, the sports market in China is becoming in rich with a variety of activities. [Source: La Croix, China’s team at Olympic Games in 2016] Some sports in China have a particularly high media profile and influence among the population. The West still […]
China’s soap market is dominated by foreign brands
Overview of China’s soap market: which opportunities for foreign brands? In China, where the population has reached 1.4 billion in 2020, 23.68 units of soap are consumed annually per person. The market is subject to a consumption upgrade as the disposable incomes of Chinese rise and consumers look for quality. Other trends include the increasing […]
The adult toys market in China: untapped economic potential
Over the past 20 years, China has become more and more open. Sex is still a sensitive subject but consumer attitudes and the policies of the Chinese government are more flexible. The adult toys market in China is unfolding and is largely untapped. Download our report on China’s adult toys market E-commerce, brand image, strong consumer […]
The toilet paper market in China
The toilet paper market in China had experienced a stable growth in the last decade. According to Statista, from 2012 to 2019, it had a stable annual growth rate of 5.5% on average. By the end of 2019, the revenue reached 15,625 million USD. In the foreseeable future, it is expected that the revenue of […]
China’s Social Credit System: What businesses should know
How China started to measure trustworthiness of businesses At the beginning of the 21st century the Chinese government began to make systematic use of new mediating technologies to measure the trustworthiness and financial creditworthiness of individuals and businesses. Establishing an online financial credit system was seen as key to better integrating China into the global […]
Ferrari in China
Founded by Enzo Ferrari in 1929, as Scuderia Ferrari, the Italian sports car manufacturer sponsored drivers and manufactured race cars before moving into production of street-legal vehicles as Ferrari S.p.A. in 1947. Throughout its history, the company has been noted for its continued participation in racing, especially in Formula One, where it has had great […]
White-collar workers in China: Chasing the Chinese dream on 8,000 to 11,000 RMB a month
Similar to western countries, white-collar workers in China are widely pictured as symbols of leisure-oriented lifestyles. With supposed decent pay, a nice office, and stylish clothing. However, with inflation and surging housing prices, white collars lead a more difficult life than expected. Drafted in early 2012, the criteria circulating on the internet that classify white-collar […]