Chinese tourists used to prepare their trip online
Chinese tourists used to prepare their trip online In the billion inhabitants and 618 million Internet users country, the practices of preparing travel are changing. In fact a recent market research on how Chinese tourists prepare their journey found that 16% of them rely on the internet consumers review sites to plan their trip. This percentage even […]
How to be present on Baidu
How to be present on Baidu Article provided by SEMSEO – an agency developing solution and SEO for Baidu and Google. Understanding the concept of SEO Nowadays, businesses and marketing teams are all aware of how important to their companies internet is. With people growing more and more dependent on their smartphones and computers, each […]
Matthieu David about Senior Market in China – Daxue Consulting
Matthieu David Experton, founder and CEO of Daxue Market research China, talks about the Senior Market in China for Thoughtful China. How to reach the China’s silver generation ? Our report on Silver Economy in China: Silver economy in china by Daxue consulting de Daxue Consulting
Tencent introduced WeChat payments for foreigners in China
Tencent introduced WeChat payments for foreigners in China When it comes to WeChat and its business optimization, Thomas Graziani is probably one of the most significant voices in China. We have met the co-founder of WalktheChat in Beijing. We discussed about Wechat payments for foreigners in China. WeChat is aggressively trying to expand outside […]
Branding: Elizabeth Arden launch its skincare line in China
Branding: Elizabeth Arden launch its skincare line in China Cosmetics and fragrances US giant Elizabeth Arden has been launched in 2005 across mainland China, focusing on Shanghai and Hong Kong. After having commercialized their iconic red door fragrance, it’s their skincare line that they’re putting out on the Chinese market. Western creams and masks are […]
The market for sport clothes in China
The market for sport clothes is extremely competitive in China The market for sport clothes in China has been expanding at a rate of 6.5% for the past years. The main players in the market are both foreign and domestic companies, what makes competition fiercer. Domestic producers need to compete with foreign brands, such as […]
Market research: The boom of Fast-fashion brands in China | Daxue Consulting
Over the past few years, fast-fashion is growing in popularity in China and attracting more and more foreign brands-such as H&M and Zara, which offer Chinese fashionistas low-price stylish clothes. As a result, the average product cycle of fast-fashion brands in China is only 15 days. Moreover, increasing complaints about the quality have been coming […]
Market Research China: identify trends in China
Market Research China: identify trends in China [to see more about market research in Shanghai] FMCG Trends in China China’s FMCG sector suffered a bit of a setback at the start of 2014, with a 1.3% drop in growth from 7.4% last year to 6.1% by end of Q1. Consultants suggests that the slowdown is […]
Consulting : How to Advertise in China?
The Internet is the most cost-efficient tool to advertise in China The popularity of Internet in China is rapidly increasing with a shrinking number of users reaching almost 600 million for the last few years. China consultant findings also show that China’s online shopping population is increasing fast from year to year. After being only […]
Online research in China: Mini cars market
Online research in China: Mini cars market See also our focus on Fiat 500 in China By no doubt, China has topped in the car market in the world. In this overall market, some segments show great potential and perspective for foreign brands. Mini cars market is an emerging and growing trend in China. Here […]
Consultancy in China
After China`s accession to WTO, further internationalization of Chinese enterprises gives rise to the emergence of consultancy and stimulate its expansion in China. Consultancy industry is playing an increasing role in promoting China`s economic growth. With the entry of international consulting companies into China`s consultancy market, local consultancy industry began to learn from advanced competitors […]
Beauty and Personal Care in South China
Trends and potential for personal care in South China The last a few years experienced a substantial growth in value sales for beauty and personal care products in China, and especially in the South of the country. According to consulting firms, the main driving force was the vigorous development of the economy as a whole. […]