Local coffee brands in China
LOCAL COFFEE BRANDS IN CHINA Overview of the coffee market in China According to data from China Coffee Association Beijing, the coffee consumption growth is increasing at an annual rate of 15 percent. Even if the population individuals drink an average of 5 cups of coffee per year, compared to the world’s average of 240 […]
Market of chocolate in China
For more information and insights on China’s market, follow us on LinkedIn and on Wechat by scanning the QR code below Market of chocolate in China Chocolate has been considered as an exotic product to Chinese consumers until 1970’s. Segregated for decades from the global market and brands, China shaped up to be the pivotal market for the […]
Champagne market in China
Promotion Strategy of Champagne on Domestic Market Champagne importation still booming in China? According to statistics from the Comité Champagne (CIVC), the Chinese mainland has imported a total of 1,633,146 bottles of champagne in 2013, with a decrease of 18.35% over 2012, ranking 15 worldwide. The total imports value is 24,390,461 euros. The same statistics […]
The Chinese red wine market, both promising and difficult
The Chinese red wine market, both promising and difficult for foreign companies Cultural values influencing Chinese red wine consumption With 1.86 red wine bottles sold in 2013, China has overtaken France as the world’s biggest red wine consumer. The colour plays a crucial role in the success of red wine in China as red is […]
Market research: Quinoa in China
Market research: Quinoa in China Growing popularity Originally cultivated as a subsistence crop by indigenous Andean population, quinoa contains healthy elements such as vitamins, proteins, essential amino acids which make it be recognized for its nutritive qualities. It seems to be gaining momentum in the whole world. The global demand is surging and the exports from […]
Market analysis: Agribusiness in China
Market analysis: Agribusiness in China Being the largest importer and the largest exporter of agricultural production, China feeds around 20% of world population. This is a result of long-term historical development of agriculture and agribusiness in China, which dates back to 7500 BC. Nowadays, agriculture still plays an important role in China employing 300 million […]
Australia Business in China: Export of Australian fruit in China
Australia Business in China: Export of Australian fruit in China Australia’s first shipment of apples to China was on July 29th, 2014, and that should suggest the nature of Australia’s fruit exports to China. Southern Tasmania apple growers Scott Brothers sent 210 packets weighing 18kgs each, after long and arduous negotiations regarding fruit flies, a […]
How to sell wine to Chinese consumers?
How to sell wine to Chinese consumers? In 2013, on a per capital basis, China became the biggest consumer of red wine, overtaking France and Italy succinctly. However, although there is a growing demand, selling wine has become a real challenge, and adequate knowledge of Chinese typical habits and perception on the wine have been […]
Market analysis: Aquaculture in China
Market analysis: Aquaculture in China Fish consumption has always been considered as a delicacy in China. Beginning as a family business with experience passed over from father to son, fish culture had to quickly evolve in order to satisfy the richest’s demand. From 1949, China began to expand the aquacultural market using large scale production […]
Food Exhibition in China
Food Exhibition in China Food is traditionally an important part of Chinese culture. Middle class families usually have 4-5 different meals for lunch and 7-9 for dinner, so each member can taste the whole range of dishes. This love and interest for food and the fast growing economy of China lead to increasing number of […]
Market research: Flour market in China
Market research: Flour market in China Chinese culture, particularly Chinese traditional cuisine, implies active use of flour; Chinese noodles, bakery and even some of the main meals contain flour as one of the main ingredients. The flour market in China is supposed to be the largest in the worlds grinding more than 115 million tons […]
China business development: Chocolate market in China
China business development: Chocolate market in China While being one of the largest sugar producers, China is gradually becoming an active chocolate consumer. Chocolate popularity is growing every year with a rate of 40% of growth of sales. It is evident that many foreign producers have been entering the market and now account for more […]