Store-checks refer to the process of physically visiting retail stores to collect data and monitor the performance of a brand or product. This can include collecting data on product placement, pricing, promotions, and competitor activity. Daxue Consulting can conduct store-checks in all top cities nationwide.
When to use store-checks in China
Store-checks can be particularly useful in China for businesses looking to monitor the performance of their products in physical retail stores, as physical retail still plays an important role in China’s retail landscape despite the country being one of the world’s largest e-commerce markets. Such service can also help businesses understand the competitive landscape and gain insights into consumer behavior and preferences in physical retail environments.
Store-checks can be used in a variety of situations in China, such as during product launches, to monitor promotions and pricing, and to track competitor activity. By conducting store-checks, businesses can make informed decisions on product development, marketing strategies, and supply chain management.