discount strategy in the Chinese market

Daxue Talks 21: An example of a successful discount strategy in the Chinese market

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In this episode of Daxue Talks, we bring back our guest Igor Temirov, a Russian expert in developing foreign markets. In this China business vlog, Temirov shared his practical experience on implementing the right discount strategy in the Chinese market while doubling profits.

The questions:

  • How can you test discount strategies in China?
  • Can you provide an example of the one to three most powerful discount strategies you have implemented with SPLAT in the Chinese market? How sales per category increased?

Daxue Talks is a show powered by daxue consulting, a china-based strategic market research company founded in 2010! With Daxue Talks, you will stay up to date with all the latest business updates in China

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