Podcast transcript #68: All the things you need to know for running B2B business on WeChat
Find here the China Paradigm 68 and find more about developing B2B business on WeChat, it includes the techniques in building WeChat official account, how to attract potential customers interested in using WeChat to buy things, and what functions of WeChat do China’s semiconductor companies take into account when doing marketing on it. Full transcript […]
Podcast transcript #67: A cross-border program for millennials, bringing entrepreneurs from China and Australia together to create startups
Find here the China Paradigm 67. You could not miss any details of this amazing cross-border program for millennials. Also, you will get a better knowledge of China Australia relationship after listening to this episode. Full transcript below: Matthieu David: Hello everyone, I’m Matthieu David, the founder of daxue consulting, a China market research company […]
Podcast transcript #66: Broaden investment horizon: invest in retail technology startups in China
Find here the China Paradigm episode 66. Learn more about Max Peiro’s exceptional experience of investing in retail technology startups in China: he has brought the powerful SaaS solution for the Chinese retail market and helped the retail startups in their Series A funding round in China. Full transcript below: Matthieu David: Hello everyone. This is […]
Podcast transcript #65: Through the eyes of a psychological therapist in China: How important is it to understand the psychology of the Chinese consumer in order to develop a business in the Middle Kingdom?
Find here the China Paradigm episode 65. Learn more from Zhang Ying Fei’s psychological therapist experience, about how to understand the psychology of Chinese consumers in order to set up a business in China. MATTHIEU DAVID: Hi everyone. I am Matthieu David, the founder of Daxue Consulting, a Chinese market research company based in Beijing, […]
Podcast transcript #64: Explore Chinese macro investment environment with an experienced serial entrepreneur
Find here the China Paradigm episode 64. Learn more about Geoffrey Handley’s story in China, Chinese macro investment environment, investment principles of Chinese founders and much more. David Matthieu: Hello everyone, I’m Matthieu David the founder of daxue consulting & its podcast China Paradigm. And today I am with someone I’ve been very impressed by […]
Podcast transcript #63: Technologies are changing the approach to business: AI-driven branding in China
Find here the China Paradigm episode 63. Learn more about Clare Cheng’s story in China and the evolution of branding in China. Matthieu David: Hello, everyone. I’m Matthieu David, the founder of Daxue Consulting, a market research company based in China and podcast China Paradigm. Today I’m with Clare Cheng, the co-founder of three different […]
Podcast Transcript #62: A creative agency with a focus on food and beverage branding in China
Find here the China Paradigm 62. If you work in the F&B industry in China, then this episode will probably be useful to you as we will discuss all the main opportunities and challenges of food and beverage branding in China. Matthieu David: Hello everyone. I am Matthieu David, the founder of Daxue Consulting, a […]
Podcast transcript #60: The best advice you can hear about leveraging Douyin for marketing
Find here the China paradigm episode 60. Learn more about Fabian Ouwehand’s personal story in China and get the insightful pieces of advice about leveraging Douyin for marketing. Matthieu David: Hello, everyone. I’m Matthieu David, the founder of Daxue Consulting, a strategic market research company in China and this is the China paradigm podcast. Today […]
Podcast transcript #61: How telemedicine in China affects various health projects
Find here the China paradigm episode 61. Learn more about Stephane Muller-Margot’s life in China and find out fast and useful facts about telemedicine in China, healthcare projects in China as well as technology projects in China. MATTHIEU DAVID: Hi everyone. I am Matthieu David, the founder of Daxue Consulting and its podcast, China Paradigm. […]
China Paradigm 81: Making global sourcing in China social and reliable with Milad Nouri
In this episode of China Paradigm, Matthieu David interviews Milad Nouri, Co-founder and CEO of YOOSourcing. In this China business podcast, we learn about his company, a collaborative and decentralized solution for global sourcing. It combines the power of trusted social networks with audited and verified transactional data to bring a comprehensive global sourcing solution […]
Podcast transcript #59: Unique Beijing-centric design apparel company in China
Find here the China paradigm episode 59. Learn more about Dominic Johnson’s story creating a design apparel company in China and find all the details and additional links below. Full transcript below: Mathieu David: Hello everyone I am Matthieu David, the founder of Daxue Consulting, a strategic marketing research company in China and its podcast […]
Podcast transcript #58: WeChat expert in China, promoting user experience on WeChat
Find here the full transcript of China paradigm episode 58. Learn more about Clement Ledormeur’ story, a Wechat expert in China , and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone, I am Matthieu David, the founder of Daxue consulting and its podcast China Paradigm. And today, I […]