COTTI COFFEE’s rapid rise in China and its potential impact on the coffee industry

The Chinese coffee market is currently experiencing a surge in popularity due to changing dietary preferences, with the emergence of new brands, the market is projected to grow at an impressive rate of 27.2%, reaching 1 trillion RMB by 2025. While Luckin Coffee currently holds a dominant position in the market, the entrance of new […]
Caffeine Delights: China’s coffee market is growing at an incredible speed

In a country where tea is considered to be the national beverage, coffee had not high hopes to be positively accepted in the market, when it first entered in the 1980s. 30 years later, the situation has drastically changed: although consumption per capita is still low, China’s coffee market sales have skyrocketed in the last […]
Manner Coffee: From one roadside store to nation-wide, how this boutique coffee shop has expanded throughout China

The coffee market in China continues to grow at a tremendous pace, with a variety of shops testing out different business models in this industry. But after the rise and fall of Luckin, the sudden rise of instant coffee like Coffee Pls, and a myriad of foreign players like Starbucks, a simple and humble Manner […]
Costa Coffee in China: a ubiquitous player

Although coffee got off to a late start in China, coffee shops are now scattered through tier-1 and tier-4 cities alike, and consumption is on the rise. One chain that captures the premium side of China’s coffee market is Costa Coffee. This case study of Costa Coffee in China shows how the British coffee shop […]
The Coffee Market in China: How Luckin Coffee is capturing the lion’s share of the market | Daxue Consulting

The Coffee Market in China On January 3 of 2019, the CEO of Luckin Coffee, Qian Zhiya, spoke at a briefing about grand ambitions to open an additional 2,500 outlets this year, bringing the company’s total number of outlets to 4,500 by the end of 2019. This means Luckin is on track to surpass Starbucks […]
Podcast transcript #15: The challenging Chinese coffee industry

Find here the China paradigm episode 15. Learn more about Carol Liu’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone and welcome in this new episode of China Paradigm, the China business podcast where we interview entrepreneurs in China. Today I am with Carol […]
[Podcast] China paradigm #15: How to successfully run a coffee shop chain in China

In this episode of China paradigm, Matthieu David, CEO of Daxue Consulting, catches up with Carol Liu, who managed up to 5 coffee shops in China she co-created with her husband. Liu’s Coffee chain “Big Sur” is serving 500 coffee cups a day and emphasizes high quality, using top-notch coffee machines and bean-grinding machinery from […]
[Interview] Shanghai is for Entrepreneurs: Big Sur and the coffee shop industry in China

How Carol Liu, the founder of Big Sur Tea and Coffee Shop, forged a new path in the coffee shop industry in China Carol Liu invested in one of the best coffee machines on the market, La Marzocco. For Carol Liu (刘晓光), her story is a part of a growing crowd in Shanghai. Once China […]
Local coffee brands in China

LOCAL COFFEE BRANDS IN CHINA Overview of the coffee market in China According to data from China Coffee Association Beijing, the coffee consumption growth is increasing at an annual rate of 15 percent. Even if the population individuals drink an average of 5 cups of coffee per year, compared to the world’s average of 240 […]
Market Report on: Costa Coffee in China
Costa was founded by Italian brothers Sergio and Bruno Costa in 1971 and is now part of the Whitbread family of brands. Costa operates in 25 countries and is now the number two international coffee shop operator with 1,600 stores: 1,069 in the UK; and 531 overseas. Outlets Analysis of Costa Coffee in China According […]