China Paradigm 69: Reaching 30% YoY growth after 14 years in China’s event management industry
In this episode of China Paradigm, Benoit Thebaut, Co-Founder & Director at Stelliers and Riviera Events, speaks with Matthieu David about reaching huge growth in China’s event management industry. In this episode, Benoit talks about how Innovation and technology being used for event business and changed he observed during the events in terms of social […]
Podcast transcript #45: A passionate jeweler shares his best practices for selling diamonds in China
Find here the full China paradigm episode 45. Learn more about Nicolas Jouvenceau’s story selling diamonds in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello, everyone. I’m Matthieu David, the founder of Daxue Consulting, a strategic Market Research Company, and this China marketing podcast, China Paradigm. Today, […]
Podcast transcript #39: An ultimate way for businesses to master social commerce in China
Find here the full China paradigm episode 39. Learn more about Adrien Fabry’s story in social commerce in China and find all the details and additional links below. Full transcript below: MATTHIEU DAVID: Hello everyone. I am Matthieu David, the founder of Daxue Consulting and this China marketing podcast, China Paradigm. Today I am with […]
China Paradigm 54: Marketing French cuisine and wine in China
Charles Carrard, China General Manager of chez Boisset la Famille des Grands Vins, speaks with Matthieu David about opening a French restaurant in China and running wine business. In this episode of China Paradigm, Charles talks about his personal career path, the challenges of running restaurants in China and the ”New Retail“ wine business. 1:51 […]
China Paradigm 51: China’s B2B Tech Industry from a PR Perspective
Simon Vericel, Founder and MD of Influence Matters, speaks with Matthieu David-Experton about China’s B2B Tech Industry. In this episode of China Pardigm, Simon talks about the focus of his company, the difference between the subdivided PR field, and also B2B technology. 2:37 The story of the Influence Matters 6:32 The size of the Influence […]
Podcast transcript #18: a new solution that helps students improve their Chinese CV
Find here the China paradigm episode 18. Learn more about Pauline Lahary’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone, I am Matthieu David, the founder of Daxue consulting and its China marketing podcast: China paradigm. Today I am with Pauline Lahary, I met […]
[Podcast] China paradigm #18: How to take western digital marketing success into China
China paradigm interviews Pauline Lahary, founder of myCVfactory, a company which helps clients with CV writing and editing, including downloadable templates and LinkedIn optimization. In this podcast, we learn how Pauline has made incredible SEO success on Google, how she is localizing her brand and product to China, how she applied western digital marketing success […]
Delysee, Giftboxes of activies in China
D’Elysee (www.delysee.com) was created in July 2010 and we delivered our first products in December 2010. As a reminder, Delysee (www.delysee.com) is a company which offers innovative giftboxes of activities for each festival and business occasion. Inside each giftbox, the person who receives the box can choose among a choice of 12 to 60 activities […]