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Quality and innovation are shaping the children’s furniture market in China

Children's furniture market in China cover

According to the “2021 China Children’s Furniture Market Research Report”, the Chinese children’s furniture market size was valued at RMB 141.9 billion in 2020, with a compound annual growth rate (CAGR) of 8.5% over the past five years. The market is projected to maintain a steady CAGR of 6.8% in the forecast period, surpassing RMB […]

Nitori in China: struggling between affordability and quality amid consumer evolution

nitori in china

NITORI (宜得利), also known as “Japanese IKEA”, has maintained a remarkable 35-year streak rising sales and profits since the 1987 fiscal year. While navigating challenges like Japan’s economic bubble and industry competition, the Japanese furniture brand transformed from a workshop into a multinational giant. However, its foray into the Chinese market has seen a more […]

IKEA in China: Cultivating an omnichannel home décor shopping experience

Ikea in China

Over the years, Chinese consumers have displayed a growing willingness to invest in home décor as a way to enhance their quality of life. Thus, IKEA in China has risen as a result of  China’s growing furniture market. In 2022, the Swedish furniture brand announced the successful completion of the three-year strategy and fulfillment of […]

Furniture market in China

furniture market in China

Furniture market in China Overall picture in furniture market in China China now has become the largest furniture production base and exporter in the world thanks to recent three decades of rapid economic growth and increasing disposable income, living standards and purchasing power. According to the information released by China National Furniture Association, the output […]