Posts Tagged "social network in China"

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Daxue Talks 81: Localization of LinkedIn to the Chinese market
14Sep

Daxue Talks 81: Localization of LinkedIn to the Chinese market

Localization of LinkedIn to the Chinese market As a self-sustaining internal economy, China has many competitors of LinkedIn as a job search and networking platform. We have interviewed the co-presidents of LinkedIn Local Asia, Julien Sicard and Tamar Hela, about the localization and presence of LinkedIn in China. They also touch upon the key figures […]

[Podcast] China paradigm #20: How to get the most out of XiaoHongShu
06Apr

[Podcast] China paradigm #20: How to get the most out of XiaoHongShu

China Paradigm interviews Miro Li, Co-founder of Double V. Consulting, a consulting firm helping foreign enterprises master China’s ecommerce scene. This episode zeros in on XiaoHongShu, a growing ecommerce-social media app in China. Miro Li explains who uses XiaoHongShu and why they use it, how foreign brands can set up a XiaoHongShu account, and how […]

Luxury brands on Chinese social network services
25Mar

Luxury brands on Chinese social network services

What is the most efficient way to build your reputation using the Chinese Internet? Of course, there is a multitude of answers for this question, regarding to the specificities of each sector or each company. Here is a focus on the strategy of leading brand in China. Social Presence in Chinese Internet The social animation […]

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    Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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