Surging outdoor activities drive growth in China’s sun protection market
In 2023, the sun protection market in China is projected to exceed 1 billion US dollars, positioning it as the world’s second-largest market in this industry. The leading market, valued at approximately 2 billion US dollars, is currently held by the United States. The sun protection market covers a range of products, including but not […]
Rising demand for high-protection drives the sunscreen market in China
As Chinese consumers become more aware of the importance of skin health, the use of sunscreen is no longer limited to sunny summer days. Nowadays, people in China regularly apply sunscreen even during colder seasons when the sun’s rays are not as intense. This shift in behavior is only one of the many reasons behind […]