shopping in China

Daxue Talks 65: Transformation of e-commerce and online/offline shopping in China

E-commerce and shopping in China

In this episode of Daxue Talks, Miro Li, an expert in marketing foreign brands on niche Chinese platforms, talks about how the world pandemic has affected the e-commerce industry and online shopping in China.

Jump to the questions:

  • 0:38: What platforms have benefitted from the outbreak?
  • 1:47: How has the coronavirus affected China’s online shopping business?
  • 2:58: Bases on what we can see today, how has the e-commerce industry changed and what is the forecast after COVID-19?
  • 5:36: How do retailers digitalize during COVID-19? Can you provide an example?

Daxue Talks is a show powered by daxue consulting, a china-based strategic market research company founded in 2010! With Daxue Talks, you will stay up to date with all the latest business updates in China.