Beijing Market

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Fashion industry in Beijing
28May

Fashion industry in Beijing

Within the next five years, China is expected to become the largest fashion market in the world. This huge change in market distribution is going to change fashion codes and habits. Daxue Consulting is forecasting China’s luxury market to reach up to $27 billion this year; nearly tripling its size in 6 years. This expansion […]

18Nov

Market Analysis in China: Coffee Shop Retail Chains in Beijing, Shanghai and Guangzhou

Recently, with many foreign brands entering China coffee market, coffee shop retail chains develop rapidly. Relying on its own characters, every brand successfully expand all over the country. As the number of consumers in China coffee market is growing up so quickly, the competition is far more intense than ever before. Our team of consultants in Beijing, Shanghai […]

14Apr

Beijing Tourism Market Analysis-Industry trends

Online travelling Even though information technology has developed dramatically in the past several years, it has not been used widely in tourism and related industries when comparing with other industries in Beijing. But this situation has changed a lot recently. E-commerce has penetrated deeply in tourism industry nowadays. Popularity of online reservation Nowadays, more and […]

13Apr

Beijing Tourism Market Analysis-Current situation analysis

Abundant tourism resources Beijing is one of the most popular travelling destinations in the world. It has plenty of tourism resources as well as completed supporting facilities. It is well known for its cultural sightseeing spots. Among all the tourist attractions around the world, Beijing owns 6 world cultural heritages, which makes it a city […]

Market analysis: Retail in Beijing
04Apr

Market analysis: Retail in Beijing

Retail brands in Beijing China’s retail market is growing at a tremendous rate. In particular, the pace of development of the Beijing retail market has been astounding. In terms of the growth rate of retail sales, Beijing ranked 3rd nationwide, and 1st among the four municipalities. A couple large retail brands in the city include BHG, […]

12Dec

Preschool in china

  Background You can’t imagine how fierce is the competition in China now, Chinese parents work hard day and night and spare no effort to to create best environment for children to grow up healthily. However, with the increased social requirement of personal quality, education background plays a key role in career development, so how […]

30Nov

Folli Follie in China

Affordable luxury                             Folli Follie Group is an international Greek company which is famous for jewllery, watches and fashion accessories. It has a history of 38 years and is now covering a large market share throughout the world in 25 countries with more than 390 exclusive shops.  The company applies the integration of manufacturing and retailing […]

Market report: Malls in Beijing
10Nov

Market report: Malls in Beijing

Most malls in Beijing are in the CBD, near Zhongguancun(中关村), or near big subway stations such as Dongzhimen and Xizhimen. Malls near CBD CBD is the abbreviation for central business district, which is the main district in a city where the business activities are conducted. Generally speaking, a CBD is the central location for the […]

China research: Divorce
04Nov

China research: Divorce

Trends China’s Ministry of Civil Affairs released a public report stating that over one million pairs of couples divorced in 2009, up 10.3% from the same period last year. While in 2010, nearly 5,000 married couples dealt with divorce registration everyday. China’s divorce rate has been steadily rising over the past ten years and this […]

29Oct

China baby market

Since single-child policy was carried out in China, Chinese parents have come to put all their heart on their only-child so that they always spare no effort to let him enjoy a good life quality.  Similarly, they would prefer to suffer living without brand to save money for buying goods with excellent reputation to ensure […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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Daxue Consulting is one of the most active source of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
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