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Open Innovation: Transforming your Business in China | Daxue Consulting
11Apr

Open Innovation: Transforming your Business in China | Daxue Consulting

Open innovation (OI) is the process of integrating external expertise into the innovation processes of a company or organization. The overall purpose of implementing an open innovation strategy is for companies to take advantage of external ideas, resources, and market channels in order to advance their own technology and products. It essentially enhances a firm’s […]

[Podcast] China paradigm episode #11: How to successfully increase the number of retail shops in China by five-fold
28Nov

[Podcast] China paradigm episode #11: How to successfully increase the number of retail shops in China by five-fold

In this episode of China paradigm, Matthieu David, CEO of Daxue Consulting, interviews Stephane Torck, the President and CEO of Asian Markets Development Company LTD, about his experience advising and supporting companies in penetrating China’s markets. Torck explains how he took over a not profitable 80-store company and made it profitable and how he helped […]

[Podcast] China paradigm #8: How can businesses keep up with China’s changing mobile scene?
07Nov

[Podcast] China paradigm #8: How can businesses keep up with China’s changing mobile scene?

In this episode of China paradigm, Matthieu David interviews Thomas Meyer, co-founder of Mobile Now Group. Thomas teaches us how businesses can keep up in China’s rapidly changing economy, the best social commerce practices to do on WeChat, and some advice on getting to a good agreement with co-founding partners. Mobile Now Group has the […]

How will China’s soy bean market fair under trade war pressure?
30Oct

How will China’s soy bean market fair under trade war pressure?

Despite Harvest Pressures and Global Trade Tensions ­– The Demand for Soybean in China Remains on a Steep Uptrend In recent years, the Chinese government has initiated measures in reforming its agricultural sector by implementing new grain policies. As a result of this endeavor,  the soybean market along with alternative grains and oils such as […]

[Podcast] China paradigm #7: An investor’s guide on how to value a company in China
14Oct

[Podcast] China paradigm #7: An investor’s guide on how to value a company in China

Matthieu David interviews Peng Li, the business director and partner of Merger-Link. Peng Li sold a dozen restaurants for 45 million USD in China and valuing each restaurant at 2-3 million USD. Peng Li, co-founder of Merger -Link has the SaaS solution for you to source the right deals in China with synergies for your […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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Daxue Consulting is one of the most active source of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Shanghai, Room 504,768 Xietu Road, Xuhui District, Shanghai, China
  • Daxue Consulting Hong Kong, 13 Queen’s Road, Floor 23, Hong-Kong Island, Hong-Kong, China
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