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Market Study: China set to become a leader in nuclear energy research

Unlike many western countries that are shying away from nuclear energy after the devastating meltdown in Fukushima Dai-Ichi, China is diving head-first to develop nuclear energy to replace conventional energy sources. China’s energy consumption is ever increasing as the country consumed 4.9 trillion kWh in 2012, but the country is struggling to deal with its […]

Arjowiggins in China, A China Market Research

Background of Arjowiggins French company Arjowiggins is a world-class manufacture which produces technical paper and creative paper. The company was founded in 1492, with more than five centuries of papermaking experience. Arjowiggins’ product is extremely versatile, including printing varieties of creative paper, the security paper, pharmaceutical and medical paper, project tracing paper, Art Print and […]

Chinese Brand Endorsements in American Movies

Transformers 3 and Chinese brands On July 21 2011, Transformers 3: Dark of the moon was shown in mainland China. Many audiences recognized  four Chinese brands in the movie: Meters/bonwe, Lenovo, TCL and Yili. This is the first time so many Chinese brands have had such high-profile exposure in a major Hollywood movie. Meters/bonwe: M-Tee […]

Market Research: refrigerator purchase in China

Due to following occasion people will conduct purchases of refrigerators 1.First-time purchase in rural area Low penetration rate of refrigerator in rural area will be raised due to present continuous growth of rural inhabitant income. The potential of the rural market is enormous. 2.Second-time purchase: upgrade and replacement of old refrigerator 51% families have owned […]

China research: Where to find business news in China

In such a big and volatile business market like China, changes can happen anywhere at any time. In this information era, people expect to receive business news the moment that it happens. The quality of the information is also very important. So what are the major sources that Chinese business people and consumers rely on […]