Everything you didn’t know Douyin could do
Douyin is one of the most popular social media platforms in China. Owned by the Chinese tech company Bytedance, this APP allows users to upload and share videos under one minute long, but what makes it so special is its ability to tailor content recommendations on members’ interests and tastes through its sophisticate algorithm. According […]
A guide to product packaging sizes in China
China’s retail industry looked promising in the first quarter; the retail sales of consumer goods excluding automobiles was 3,155.4 billion yuan (USD 492.2 billion) in March, a 34.2% increase from last year. This gives a positive outlook for consumer-packaged goods (CPG) companies as consumption rebounds in China. However, the rising competition intensity and changing consumer […]
Six notable Chinese IPOs in 2021 Q2
The Chinese market keeps booming through 2021 Q2 fueled by vaccine rollouts and improved macroeconomic indicators. The target GDP growth rate in 2021 was set to be at least 6% at the National People’s Congress held in March. Chinese IPOs in 2021 Q2 will continue to prove resilient to challenging global economic conditions. Brief Review […]
How Chinese people lose weight: Social listening exposes market demand
In 2019, one in five Chinese people were overweight. In combination with this statistic, the beauty standards in China are relatively unforgiving towards extra weight. As a result, China’s demand for weight loss is rising quickly. But to penetrate China’s weight loss market, the question is how do Chinese people lose weight? Chinese people are […]
The Chinese boxing market and the women driving it
With the changes in Chinese fitness consumer groups and improved spending power, increasingly more people choose niche sports such as boxing to satisfy their diverse fitness needs. Although there is still a big gap in the recognition and participation of boxing compared with western countries, thanks to large population base in China, boxing market in […]
Chinese silver generation drives the tourism market
The silver generation in China includes people aged 60 and over. They are an important consumer group as China has gradually morphed into an aging society as a byproduct of the one-child policy. In recent years, with the improvement of the quality of life of middle-aged and elderly people, after retirement, the number of Chinese […]
The 9 most globally influential Chinese companies from Time’s 100 Most Influential Companies 2021 list
On April 28th 2021, Time Magazine selected 100 most influential companies, nine Chinese companies made the list. These are the nine most influential Chinese companies from Time’s list: Tencent, Alibaba, Huawei, Didi Chuxing, BYD, Yum China, DJI (Da-Jiang Innovations), TSMC (Taiwan Semiconductor Manufacturing Company) and TikTok. BYD – promoting “green” vehicles Source: BYD Electric cars in […]
May 2021 named “national consumption month” dedicated to boosting China’s post-COVID consumption recovery
While China is one of the nations that were able to recover the quickest from the pandemic, the Chinese economy still has largely suffered from the supply chain disruptions, regional lockdowns and a drop of international demand caused by the pandemic. Some sectors were mostly unscathed by the pandemic, retail in China was not one […]
BPO and call centers in China: Is China the next BPO hub?
In today’s competitive international marketplace, companies are under intense pressure to lower costs. This has lead to China being the ‘factory of the world’ but now as manufacturing moves to other countries, other opportunities for business process outsourcing (BPO) in China rise. Does that mean China is the next destination for call centers? Call centers […]
C-beauty in the West: How Chinese beauty brands like Florasis reach the global market
In recent years, Chinese cosmetics brands have been confidently gaining space in the international market. While “China” isn’t the first country to come to mind when western consumers think of “beauty products”, through social media and influencer marketing, brands like Florasis and Perfect Dairy have successfully penetrated the western market. This is what brands should […]