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Daxue Talks 74: Marketing in China: Alternatives to email newsletters

marketing in China

1:06: We know that email Newsletters are not effective in China. Which channel can replace newsletters? 2:56: You mentioned SMS solutions several times. What kind of software do you use in China to distribute SMS easily and to connect them to your platform? Daxue Talks is a show powered by daxue consulting, a china-based strategic market research company […]

Daxue Talks transcript #73: Development of 5G and software in China

software development

Find here Daxue Talks episode 73. Aurelien Rigart, Vice President and partner at IT Consultis, answers our questions regarding the development of the 5G in China and discusses the differences between developing software in China and in the rest of the world. Have clients ever asked you to develop on the Huawei OS? How is […]

Daxue Talks 72: Comparing WeChat mini-programs and brand’s native app

brand native app in China

0:54: What features and functions can be developed through mini-programs? Can we develop a chatbot, a mini-game, a payment system, a shop, a face recognition, or CR? Also, what can and cannot be implemented through a mini-program? 3:02: What features are usable with a native app that you cannot find in a mini-program? 5:36: What […]

Daxue Talks transcript #71: How are chatbots used in mini-programs in China?

chatbots in china

Find here Daxue Talks episode 71. In this episode, Aurelien Rigart, Vice President and partner at IT Consultis, discusses the usage of chatbots for mini-programs and the mistake that companies do when developing a website in China. How do you implement chatbots on your mini-program, website, or platforms like Taobao or JD? What software is […]

China Paradigm 108: Meet the founder of the fist internet cloud company in China

internet cloud company in China

The fist internet cloud company in China Matthieu David interviews Steve Mushero, CTO of China MSP YunChang (the fist internet cloud company in China). The cloud internet service is fairly new to China and Steve Mushero’s company has been one of the pioneers on the Chinese market. In 2015 he managed to raise 9 million […]

Key Growth Engines of Internet retail in China

Internet retail in China

Internet retail in China has experienced exponential growth, with a current value CAGR of 58.58% from 2010 to 2019; the highest among all channels in retailing in the country. Internet retailing attracts a large consumer base in China, especially the digital-savvy young and middle-aged consumers, with the penetration rate of over 70% in 1st tier […]

Internet Censorship in China explained

internet censorship in China

The Internet and social media are pervasive and transformative forces in contemporary China. Nearly half of China’s 1.3 billion citizens now use the Internet. Use of the internet in China began in three phrases. First, with the advent of Internet cafés. Second, with the expansion of home and office based computers. Third, with the widespread […]