Daxue Talks 88: The best platforms for fashion marketing in China
In this China business vlog, our guest Olivier Vérot, the founder of the Gentleman Marketing Agency (GMA), shares his knowledge about how to attract and convert online traffic and which are the best platforms for fashion marketing in China. Jump to questions: 0:00 Introduction 0:22 For fashion brands, what are the best platforms to attract […]
Chinese women over 30 are making waves: What you should know about this key consumer group
The new image of Chinese women over 30 has broken people’s previous conceptions about this dynamic consumer group. Chinese women bear a heavy load of social pressures: if women were not married or have not had children at the age of thirty, they were shunned with the phrase ‘leftover women’. However, Chinese women have stood […]
Popular American TV series in China and what they reveal about Chinese consumers
American TV series are a big hit in China. As a source of soft power influence from the west to the east, many hit sitcoms, dramas and action series have been largely welcomed by Chinese audiences. Whether or not it was the intention of American producers to reach Chinese fans, it is nonetheless a great […]
Market Tidbits transcript #2: The rise of the Stay-at-home Economy in China
Matthieu David: Allison Malmsten and I today we are going to have a market tidbit on the Stay-at-home Economy in China and we wrote a report a few weeks ago, about this stay at a home economy which was of course impacted by what happened in February, March, April with the Covid-19, the coronavirus and […]
Market Tidbits transcript #1: Major changes in the beauty sector in China after COVID-19
Find the first Market Tidbits here. Matthieu David: Hello everyone, today we are going to look into the beauty sector in China, and the report we published a few days ago, maybe two weeks ago about how Covid-19 impacted the beauty sector in China. How it impacted during the epidemic and after the epidemic. I’m here […]
Telemedicine in China: Healthcare reaches a new status quo during the COVID-19 pandemic
Data source: askCI.com- Market size of telemedicine in China from 2015-2019 Telemedicine consumer penetration Given the COVID-19 situation in the beginning of 2020, it is no surprise that the penetration rate jumped up by 2% YOY. By April 2019, the number of users of online telemedicine services in China had reached 45 million, with industry […]
Retirement in China: Preparing for 410 million second-wave baby boomers to exit the labor market
Retirement in China has been a heated topic for quite some years. It’s no secret that China has younger retirees compared to the global average. An official retirement age set so low poses a financial burden on the state in terms of pension provisions. On the other hand, a transition into a delayed retirement requires […]
8 Chinese EdTech start-ups leading the global educational technology industry
Educational technology is an often overlooked global phenomenon. In 2015, global EdTech companies took in more than $2.98 billion across 442 deals, and global EdTech funding jumped a whopping 58% in 2015 from the previous year. The global market is projected to grow at 17.0% per annum, to $252 billion by the year 2020. Asia is […]
The rise of the Stay-at-home Economy in China | How COVID-19 boosted indoor consumption
The Stay-at-home Economy in China is a series of consumption and commercial activities carried out by people at home, such as online shopping, entertainment, work, education and fitness. Stay-at-home Economy includes almost all aspects of daily life: online shopping, online entertainment, social media, delivery services, online education, online fitness training, telemedicine, and remote work. Download […]
The Face Mask Market in China: An Enforced Growing Trend | Daxue Consulting
In 2019, the size of the face mask market in China accounted for 27 billion yuan, with a 10.5 percent growth rate compared to 2018. Since December 2019, the spread of the Coronavirus in China has been driving the demand for medical face masks. Updated statistics that include the impact of COVID-19, show the face […]
COVID-19 impact on Chinese consumption
COVID-19 impact on Chinese consumption had unique outcomes in every industry. For example, mobile games and short-video markets experienced tremendous growth, while restaurants and services struggled to make ends meet. What Chinese people did at home during the epidemic The main lock-downs of the Coronavirus epidemic in China lasted over two months. However, as China’s […]
Divorce in China: will the post COVID-19 spike remain a trend?
China’s Ministry of Civil Affairs declared that over four million couples divorced in 2018, up 2% from the same period last year. China’s divorce rate has been steadily rising over the past ten years and this trend is expected to continue for the foreseeable future. During and after China’s coronavirus quarantine period, Global Times reported […]