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Daxue Talks 4: How to start an online business in China

cross-border e-commerce China

Start an online business in China The second guest of the Daxue Talks show is Olivier Vérot, the founder of the Gentleman Marketing Agency (GMA). In this China business vlog, we clarify the difference between cross-border and e-commerce businesses in China. Also, we learn about the requirements to use Tmall Global. Jump to the questions: 0:23 What are […]

Chinese New Retail giants are going global and social | Daxue Consulting

Chinese new retail giants

Chinese new retail Alibaba, JD and Tencent are well-known Chinese tech giants. They’re also Chinese New Retail giants What is New Retail? It’s a consumer-centric, data-driven approach that merges online and offline interactions as well as elements of traditional retail, social media and entertainment in the shopping experience. It not only improves shopping for customers […]

The film industry in China: Marvel as a successful model

The film industry in China

On April 24th, 2019, Disney’s mega-blockbuster “Avengers: Endgame” was released in Chinese theaters two days before it did in the United States. The movie is the 22nd of the Marvel Universe franchise and the fourth of the Avengers blockbusters. In the Chinese movie market alone, the film became a box-office champion within two days. To […]

The pinnacle of the Chinese luxury watch market: Rolex in China

Rolex in China

There is a saying in China: 穷人玩车,富人玩表, “The poor play with luxury cars, while the rich play with luxury watches”. As the Chinese earnings are increasing, their demand for luxury products is also increasing. In 2017, Swiss watch exports saw their strongest growth in more than five years according to a report by the Federation of the […]

China Paradigm 74: Building Baopals on top of Alibaba’s ecosystem

shop on Taobao and Tmall

In this episode of China Paradigm, Jay Thornills and Charles Erickson, Co-Founder & Head of Product Development at Baopals, speaks with Matthieu David about how to provide a platform to give foreigners in China an easy and enjoyable way to shop on Taobao and Tmall. In this China business vlog, Jay and Charles talk about […]

Podcast transcript #46: How to develop effective CRM strategies in China

CRM strategies in China

Find here the full  China paradigm episode 46. Learn more about Enjoyce Zhu’s story in China and find all the details and additional links below. Full transcript below: MATTHIEU DAVID:  Hi everyone. I’m Matthieu David, the founder of Daxue Consulting, a market research company in China and its China marketing podcast, China Paradigm and today […]

China Paradigm 66: China is an investment paradigm for tech companies

retail innovation in China

In this episode of China Paradigm, Max Peiro, CEO of Re-Hub and Sanpei Ventures, speaks with Matthieu David about retail innovation in China. In this episode, Max talks about how is retail business going for foreigners in China now and the market competition situation when Max brought startups to China. Max also mentioned sources he […]