C-beauty brands’ secrets to success report

C beauty market in China

Download our report on C-beauty brands’ market strategies The beauty sector in China developed steadily in recent years, but most notably, has been the rise of C-beauty brands. China had become the world’s second largest beauty market in 2019. The sales of skincare products accounted for more than half of the beauty market in China. The […]

The beauty device market in China mark the premiumization of the beauty industry

beauty device market in China

With the development of China’s economy, the demand in beauty products has been increasing and premiumizing. Ordinary beauty and skin care products no longer meet the needs of the Chinese consumers. Therefore, home beauty devices are getting more attention, as they are cheaper than salon and medical beauty care and show good results. Now, we […]

China Paradigm 123: Representing niche beauty brands in China

niche beauty brands in China

We interview Jean-Philippe Benoist, Founder and CEO at GED. GED helps establish cosmetics and niche beauty brands in China on eCommerce platforms and helps them drive sales in the Chinese market. Their services include both distribution and marketing. So what is GED’s winning formula for niche beauty brands integration on the Chinese market, which products […]

Market Tidbits transcript #5: Male beauty market in China 2020

Allison Malmsten: Hello everyone, welcome to this weeks Market Tidbits on the Male Beauty market in China. I am here today Steffi Noel, one of the project leaders at Daxue Consulting and I am Allison Malmsten, the media manager at Daxue Consulting. This week we are focusing on the male beauty market because its growing […]

Chando: How this Chinese beauty brand continues to thrive in China’s rising beauty sector

Chando market strategy

Chando is a Chinese beauty brand founded in 2001 by the International Beauty Group Garan. Since then, it has been consistently considered as one of the top players in the domestic beauty market. During T-mall’s 2019 11/11 event, Chando was the top-performing domestic beauty brand with a 498 Million Yuan sales revenue. This is the fourth time Chando has […]

The anti-aging market in China: a new growth point for the Chinese cosmetics market

anti-aging skincare market in China

Anti-aging products in the market have become more and more prevalent. Despite the ageing population, the consumer base of the anti-aging market in China is becoming younger and younger. With millennials becoming the main consumer group, the anti-aging market demand is showing a burst of momentum. The scale of the anti-aging market in China reached […]

China cosmetic market

china cosmetic market

China cosmetic market Beauty market is booming in China China cosmetic market growth has been accelerating for the past few years with increasing demand for high-quality foreign cosmetics. Retail sales in the industry has been increasing over previous years, doubling from RMB88.9 billion in 2010 to RMB162.5 billion in 2013. Skin-care and make-up products are […]