China Market Research
Daxue Consulting is providing market research and information on the Chinese market thanks to different methodologies such as focus groups, mystery shopping, store-checks, qualitative and quantitative interviews, online screening, desk search, online survey, online technology tools and many other tailor-made methodologies. Since 2009, Daxue consulting has evolved into a China market research group with offices […]
Research: China’s growing demand for foreign luxury cars
Despite a recent decline in China’s car exports, its domestic automotive market continues to grow, especially in the premium car segment. The country’s total June car exports amounted to only 84,000 cars, one-fifth fewer than the same period last year, but this drop was accompanied by an 11% increase in cars sold in the domestic […]
China market research: Diapers in China
A decade ago, China’s market for disposable diapers was nearly nonexistent. Families used a combination of cloth diapers and “split pants,” baby pants with a large slit in the back that support the traditional method of potty training. Today, the Chinese diaper market is exploding and major diaper brands expect it to continue to grow. […]
China market research: Wedding candies
Chinese people love sweet food because it represents happiness and harmony. In China, on the Spring Festival or wedding, people all eat candies to pray for sweet life. Even though candy is becoming more popular with the integration of western sweets, such as chocolate, into Chinese culture, the consumption of candies in China is still […]
China market research: Smartphones
China is the world’s largest market for smartphone China’s situation Now that 20% of its population owns a smartphone, China has surpassed the United States as the largest smartphone market. As of February, the country has become the world’s largest consumer of smartphones, according to a study by Flurry, a market research company . […]
Market analysis: The 10 biggest companies in Nanjing
Suning Universal Group Suning Universal Group is a diversified large-scale comprehensive enterprise. Its business falls in the residential property, commercial real estate, tourism, real estate development and operation of high-grade hotels, business and service industries. Suning is at the forefront of the top five hundred Chinese enterprises, and is one of the twenty strong companies […]
MONTAGUT: The Next Pierre Cardin?
MONTAGUT, a French fashion brand, seized an excellent opportunity and entered into China market together with Pierre Cardin when China reform and opening up policy started in 1970s. At that time, Chinese even didn’t understand what fashion was, neither did they have much possibility to access various styles and designs. Filled with local products, China […]
The Bao fa hu in China
How have the Chinese super-rich become super-rich? The Bao Fa Hu is the very large and powerful group of overnight millionaires or billionaires who have little “cultural worth,” . Bao Fa means “explosively rich” and Hu means “group.” Western countries call them “new money”. According to the statistics, the population of Bao fa hu […]