China Paradigm 111: Using analytics to make data relevant in China

data analytics in China

Data analytics in China Matthieu David interviews Carole Gabay, Analytics Manager & Market analytics consultant. Insightful market analysis is really important in order to accurately determine consumer behavior and make solid market strategies. Carole Gabay has been doing market analysis for 25 years and her skills in this field have been honed and perfected based […]

JanSport in China, a Market Analysis on Outdoor Gear

JanSport is the Original Outdoor Gear Brand that embodies a culture of fun and discovery. It equips people globally with quality, enduring and reliable products that enable the freedom to experience life’s adventures. JanSport’s success extends around the globe and into walks of life that are as varied as its product offering. Providing world-class products […]

Cigarette Market in China

This article is written following a desk research managed by our market analysts in Shanghai. Contact us for more information. A Huge Market and great demand on China’s cigarette market Based on the report published by the Food and Agriculture Organization of the United Nations (FAO), a specialized agency of the United Nations, China, as the largest producer […]

Market analysis: Rising labor costs in China

Although constantly increasing labor costs are decreasing margins for many companies operating in China, rising labor costs alone is not enough to topple the country’s immense manufacturing industry. China currently accounts for about 1/5 of total global manufacturing, more than any other country in the world. Unfortunately for many foreign companies that have outsourced their […]

Market analysis: Paris Baguette in China

Background of Paris Baguette Paris Baguette is the top baking brand of Korea’s oldest food company, SPC Group, South Korea. The company currently has over 1500 stores throughout South Korea, the United States ( Los Angeles, New York), China (Shanghai, Beijing, Tianjin). Paris Baguette is mainly engaged in making authentic French bread, fresh sandwiches, delicious […]