China’s pharmaceutical industry will be the world’s largest in less than 10 years

China’s pharmaceutical industry has experienced rapid progress since the country entered the World Trade Organization. As of 2021, China holds 12% of the global pharmaceutical market, following the United States, responsible for 40% of the total revenue worldwide. According to Xinhua, the Chinese pharmaceuticals market generated 708.75 billion yuan in 2021, while Chinese domestic pharmaceutical companies […]

Chinese brand naming case studies in the pharmaceutical industry

Chinese names for pharmaceutical brands

Finding an appropriate Chinese brand name is an important step for any international brand entering China’s market as it is necessary for building brand equity among Chinese consumers. Hence, a brand that has taken care of adapting its name seems more reliable. Choosing an appropriate Chinese brand name is especially important in the healthcare industry, […]

The Traditional Chinese Medicine market: Boosted by COVID-19?

TCM market in China

Traditional Chinese Medicine takes 30-40% of China’s pharmaceutical market The Chinese pharmaceutical market consist of biologics, generics, OTC drugs, and traditional Chinese medicine. The traditional Chinese medicine market comprises about 30-40% of drug sales in China. It also displays more rapid growth than other segments of the pharmaceutical market in China. Yangtze River Pharmaceutical Group, […]

Daxue Talks transcript #41: Medical tourism in China as a booming business

target Chinese travelers outside of China

In this episode of Daxue Talks Olivier Verot, a digital marketing specialist, talks about medical tourism in China as a booming business. Full transcript below: How can you promote medical tourism online in China? It is a very good question. Online, it is extremely effective for medical tourism. I just explain what medical tourism is. […]

Daxue Talks 41: What you need to know about healthcare marketing in China

medical tourism in China

In this episode, Olivier Verot, a digital marketing specialist in China, discusses the medical tourism in China and healthcare marketing in China. Thus, you will learn how to promote medical tourism online in China, discover the strategies for healthcare marketing and also learn more about healthcare scandals in China. 0:21 How can you promote medical […]

Podcast transcript #61: How telemedicine in China affects various health projects

telemedicine China

Find here the China paradigm episode 61. Learn more about Stephane Muller-Margot’s life in China and find out fast and useful facts about telemedicine in China, healthcare projects in China as well as technology projects in China. MATTHIEU DAVID: Hi everyone. I am Matthieu David, the founder of Daxue Consulting and its podcast, China Paradigm. […]

China Paradigm 65: Analyzing Chinese society through therapist’s eyes

Analyzing Chinese society

In this episode of China Paradigm, Zhang Ying Fei, Freelance Therapist, speaks with Matthieu David-Experton analyzing Chinese society, what it is like to be a therapist in China and the conflicts of individuals as they relate to Chinese society and social values. 2:00 The work Zhang has done in the Psychology sector 3:29 Zhang’s beginnings […]

AI in the healthcare sector in China: current trends and applications | Daxue Consulting

AI in the healthcare sector in China

AI in the healthcare sector in China The History of AI in China’s healthcare industry In the early 1980s, China began to develop research in the field of artificial intelligence in healthcare. Although it first lagged behind developed countries, it has developed rapidly. Since the beginning of the 21st century, AI in China’s healthcare industry […]

[Podcast] China Paradigm 38: How to start a dream driven elderly care business in China

Elderly care business China

China paradigm is a China business podcast sponsored by Daxue Consulting where we interview successful entrepreneurs about their businesses in China. You can access all available episodes from the China paradigm Youtube page. ACCESS THE TRANSCRIPT OF THIS EPISODE WITH ALL THE DETAILS AND USEFUL LINKS Make the new economic China Paradigm positive leverage for […]