Translate brand names into Chinese
Translate brand names into Chinese [more about Branding in China] Most foreign companies, in an effort to break through the Chinese market, have translated their brand names in Chinese. Indeed, this language is fundamentally different from English or French in its pronunciation, and this often translates into names that can hardly be articulated by Chinese […]
Market analysis: Agribusiness in China
Market analysis: Agribusiness in China Being the largest importer and the largest exporter of agricultural production, China feeds around 20% of world population. This is a result of long-term historical development of agriculture and agribusiness in China, which dates back to 7500 BC. Nowadays, agriculture still plays an important role in China employing 300 million […]
Australia Business in China: Export of Australian fruit in China
Australia Business in China: Export of Australian fruit in China Australia’s first shipment of apples to China was on July 29th, 2014, and that should suggest the nature of Australia’s fruit exports to China. Southern Tasmania apple growers Scott Brothers sent 210 packets weighing 18kgs each, after long and arduous negotiations regarding fruit flies, a […]
Korean companies in China
Korean companies in China: grasp the opportunities on the booming Chinese childrenswear market On the clothing Chinese market, some companies are suffering from the economic slowdown. In spite of these economic circumstances, Chinese parents are still ready to spoil their single children and well-known expensive brands did not see any slowdown on the Chinese childrenswear […]
Market Analysis: Soap market in China has a great potential
Market Analysis: Soap market in China has a great potential Being the economy with the biggest number of potential customers allows China to create good market opportunities for both foreign and domestic producers. In particular, soap market in China is gradually developing and attracts many foreign companies due to its stability and consistency. Given that […]
What are the most important exhibitions to sell wine in China?
What are the most important exhibitions to sell wine in China? More information about wine market in China. China is today one of the most important market for Wine; it is especially the first market for red wine. But how to enter this market? There are a lot of exhibitions to sell foreign-produced wine in […]
Market Analysis in China: Coffee Shop Retail Chains in Beijing, Shanghai and Guangzhou
Recently, with many foreign brands entering China coffee market, coffee shop retail chains develop rapidly. Relying on its own characters, every brand successfully expand all over the country. As the number of consumers in China coffee market is growing up so quickly, the competition is far more intense than ever before. Our team of consultants in Beijing, Shanghai […]
Unveil the hidden crammer–3·15 Chinese Consumer Rights Day (Market study in China)
15th, March is the International Day for Protecting Consumers’ Rights, every year, CCTV launched a special TV program, in which many firms were accused for the violation of consumers’ right. In 2013, CCTV helps protect consumer’s interests again by pricking bubbles: Apple’s after-sales policy “discriminates” Chinese consumers; Volkswagen’s DSG gearbox problem; and the software of […]
Market research: Foreign companies in baby formula industry
Fonterra’s milk powder food-safety scandal On August 3th, 2013, Fonterra released to the press that some of its exported whey protein products may contain Clostridium botulinum, a bacteria that can cause botulism. Botulism is a paralytic illness that affects the nervous and respiratory systems and can cause death in some cases. Fonterra attributes its contamination […]
Swimming equipments market in China
In the summer, especially in this Olympic year, the pool can go one of a couple ways: a great spot to relax and cool down or the perfect place to get your sweat on and kick up (no pun intended) your fitness goals. That equipment you see Olympians like Natalie Coughlin warming up with or […]
Fridge market in China
In the past, we cannot store food easily, however, since fridges come into our view, the storage of food becomes possible and simple. 30 years ago, Chinese people regard “television, fridge and washing machine” as the “3 big goods” for marriage. And in the 21st century, in most families in China, no matter urban or […]
Leisure Activities in China
TV Market Share in China: Hisense, Chuangwei, Changhong, TCL, Konka Due to the pressure generated from high pace of life, Chinese people tend to choose watching entertaining programs or going shopping to kill time when they are off work. As for the usual brand of TV chosen by Chinese consumers, following diagram illustrates a explicit structure of TV manufacture market in China. […]