Market of music in China : the Panpipe market
What’s panpipe? Panpipe is a music instrument deriving from ethnic Han in ancient China. It’s a primitive wind instrument consisting of several parallel pipes bound together. Market of Panpipe Overview Market Size There are more than 16 suppliers in the panpipe industry. About 37.5% of them are dealers and wholesalers and rest 62.5% of them […]
Internet usage in China : Focus on Wechat and Kaixin
Today, China, after experienced an outstanding economic growth, is showing a substantial increase of its digital presence. With an explosive growth rate in UDI, people change the life style they get accustomed and start a totally differentiated way to contact, communicate and connect. Here we choose two examples — WeChat and kaixin001.com of the major […]
Focus of French Brands growing in market of Cheese in China
Our focus today on the leading French brands which successfully established their name in the market of Cheese in China. Market of Cheese in China Brand 1: Président The brand of Président was founded by André Besnier, a leading figure in French dairy industry, in 1962. At present, Président is owned by the Laval based […]
Beauty and Personal Care in South China
Trends and potential for personal care in South China The last a few years experienced a substantial growth in value sales for beauty and personal care products in China, and especially in the South of the country. According to consulting firms, the main driving force was the vigorous development of the economy as a whole. […]
Market of Baby products in China
The growing trend of Market of Baby Products in China There are more than 3 million B2C maternal and baby supplies purchasers in China. This is about 3% of all B2C purchasers in the Middle Kingdom. Compared with the whole market, this consumer population is more specialized and smaller in scale. However, their average consumption […]
Wines from Bourgogne in China
Bourgogne, where the King and Queen of wines come from Bourgogne and Bordeaux are the two biggest and most famous winegrowing regions in France. Bourgogne is called ‘the wine kingdom’, for its culture is so closely related with wines. Wines from Bourgogne came into reputation early in the era of Rome. After 1930s, classification work […]
Harbin Beer in China
Harbin Beer: Chinese beer expert Being founded by Polish businessman Jan Wróblewski in 1900, Harbin Brewery Group Ltd is one of the eldest beer companies in China. After the foundation of the PRC, Harbin beer got some governmental financial aid, and became one of the beer giants in northeast China. In 2004, Harbin Brewery was […]
Market of chocolate in China
China is considered as the world’s largest producer of sugar and has also become the largest producer of chocolate. Mars Group, the major chocolate manufacturer in China is contributing the major part of the Chinese economy. About 70% of the foreign chocolate brands like Dove, Cadbury and Hershey’s are acquired by the Chinese chocolate market. […]
Healthcare market in China
China is a diverse and growing marketplace in the World and many of the leading global corporate organizations have their offices here. The pharmaceutical market is considered as one of the main sectors in the economy of China, encompassing many departments of healthcare field like the manufacture of pharmaceutical machineries, clinical instruments, manufactured chemical substances […]
Development of coffee market in China
As standard of living in China continues to improve recently, foreign drinks such as coke and coffee are accepting by an increasing number of Chinese. Coffee is gradually relative to fashion and taste in China, and it becomes a way to show social status. Nowadays, coffee shops are common in many cities in China. Many […]
How Nestle reacts to the events on Baby food market in China
Nestle Group, headquartered in Switzerland, is a food manufacturer with a long history in China. Nestle company, originally started with the production of baby food, and then kept as well further developed this business all over the world. Now, Nestle Group has become the world’s largest food company, providing a variety of products for consumers […]
Coca-Cola in China, development and competition with Pepsi
Marketing Strategy of Coca Cola in China Coca Cola, as the world’s largest beverage company, has a history of over 110 years. The brand opened its first bottling plant in China in 1927 in Tianjin and Shanghai. It continued its development in the Middle Kingdom until Shanghai became, by 1948, the first market, beside the […]