China Paradigm 70: Selling health supplements in China, a promising market
In this episode of China Paradigm, Laurent Cibot, CEO of Imported Health Supplements Division at OMEY Group, speaks with Matthieu David-Experton about selling health supplements in China. In this China business vlog, Laurent talks about what does he do in the health care industry and his experience in dealing with industry regulations. He also mentioned […]
Podcast transcript #43: Expert’s insight on how to run an online business in China
Find here the full China paradigm episode 43. Learn more about Michael Simonet’s story in China and working hard to run an online business in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone. I am Matthieu David, the founder of Daxue Consulting, a strategic market research […]
How the Chinese customer experience differs from the US| Daxue Consulting
Chinese Customer Experience Business in China has grown tremendously over the recent past, making it the envy of most of the traditional economic powerhouses such as the U.S. China’s digital market is breaking borders and records at every corner. But why does it seem so effortless for Chinese businesses to grow? Well, CX professionals attribute […]
Top 6 China e-commerce trends to watch out for in 2019 | Daxue Consulting
China e-commerce Trends It is no surprise that China is the most dynamic e-commerce market in the world today. The growth in the number of online shoppers—and the sums of money consumers are spending via digital channels—is astounding. Organizations from diverse areas are racing to shift their business online or improve their existing online platforms […]
Podcast transcript #40: The ultimate digital marketing strategies in China for businesses to succeed
Find here the full China paradigm episode 40. Learn more about Ashley Alvin Foo’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone. I am Matthieu David, the founder of Daxue consulting and its China marketing podcast, China Paradigm. Today I am with Alvin Foo. I have been interacting […]
Podcast transcript #39: An ultimate way for businesses to master social commerce in China
Find here the full China paradigm episode 39. Learn more about Adrien Fabry’s story in social commerce in China and find all the details and additional links below. Full transcript below: MATTHIEU DAVID: Hello everyone. I am Matthieu David, the founder of Daxue Consulting and this China marketing podcast, China Paradigm. Today I am with […]
How fashion and cosmetics brands can do marketing on XiaoHongShu: China Paradigm transcript #20 with Miro Li from Double V Consulting
This transcript is based on our interview with Miro Li, co-founder of Double V Consulting. Double V Consulting was founded in 2017 and helps foreign brands generate brand awareness through marketing on XiaoHongShu. XiaoHongShu is a social commerce app that is extremely common among young female consumers of cosmetics and fashion brands in Tier 1 […]
[Podcast] China Paradigm 43: How to make a profitable e-commerce store in China
Michael Simonet is a China eCommerce specialist and entrepreneur. In this episode of China Paradigms conducted by Matthieu David, we learn in-depth about his e-commerce experience with cheese during his time at the company Swissmooh, a dairy company that has experienced success in China, climbing to the top of Tmall’s cheese sales. Michael’s current company, […]
How to choose the right distribution channel in China: Chinese online marketplaces vs. Your own E-Commerce Website | Daxue Consulting
With more than 610 million digital consumers, China is currently the world’s leading e-commerce market. With such potential, it is not surprising that China has become the new goldmine for all online retailers, local or international. However, selling its products to Chinese consumers requires some adjustments and a specific marketing strategy for cross-border e-commerce in […]
Podcast transcript #12: Social media landscape in China: Using each channel smartly
Find here the full transcript of China paradigm episode 12. Learn more about Jenny Chen’s story in China and find all the details and additional links below. BECOME AN EXPERT OF CHINA’S SOCIAL MEDIA LANDSCAPE BY LISTENING TO THIS PODCAST Matthieu David: Today, I’m with Jenny Chen from WalkTheChat for this new episode of our […]
Сross-border e-commerce in China: What do new CBE regulations mean for your exports business? | Daxue Consulting
How will the Chinese cross-border e-commerce market change? New CBE regulations On January 1st, 2019, China implemented new cross-border e-commerce regulations to improve the supervision of CBE retail imports. The two Circulars were issued by the Ministry of Commerce, the National Development and Reform Commission, the Ministry of Finance, the General Administration of Customs (GAC), […]
[Podcast] China paradigm #25: How to connect an overseas store to 900 million Chinese consumers using mobile payment
In this episode of China Paradigm, Matthieu David-Experton interviews Annie Guo, CEO and founder of Silkpay, a company assisting European stores in setting up the infrastructure to accept mobile payments from WeChat pay and Alipay. In this episode we learn the following: The business model of Silkpay and the strategy behind it Why it is […]