Travel in China

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The travel insurance market in China: Strong demands from the growing tourism industry
15Nov

The travel insurance market in China: Strong demands from the growing tourism industry

As a key part of the non-life insurance market, China is one of the largest tourism markets for both domestic and overseas tourists. In 2018, Chinese tourists made about 150 million trips overseas, and there were 55 billion trips within China. The drivers of the travel insurance market in China include higher disposable incomes, simplified […]

China’s customized tourism market in 2019 | Daxue Consulting
12Jul

China’s customized tourism market in 2019 | Daxue Consulting

“Customized travel in the Chinese tourism market is unique in that it is characterized by its popularity, youthfulness, and high growth rates.” – COTRI director Prof. Dr. Wolfgang Georg Arltstated Growing demand for private tours for Chinese tourists Customized tours are trips with personalized itineraries. This provides tourists with flexibility catering to specific interests and […]

Impacts of the Rising Zoo and Aquarium Industry in China | Daxue Consulting
29Apr

Impacts of the Rising Zoo and Aquarium Industry in China | Daxue Consulting

The Zoos and Aquariums industry in China includes operators that preserve and exhibit land or aquatic animals for conservation, academic purposes, display, and entertainments. Zoos, wildlife parks, and aquariums in China have flourished in recent years among rising demand for theme parks. As Chinese consumers found themselves with more available disposable income, they took more […]

China on track to becoming world’s largest amusement park industry by 2020 | Daxue Consulting
13Nov

China on track to becoming world’s largest amusement park industry by 2020 | Daxue Consulting

Exceeding 40 billion RMB in domestic market size in 2016, China’s amusement park industry is a booming sector of the Chinese economy. With rapid projected growth in the next 5 years, the amusement park industry has been in the midst of a robust age of development, with both domestic and foreign companies participating in an […]

Travel Service Market in China
21Apr

Travel Service Market in China

Mainland China became the world’s biggest source of foreign tourists in 2014. Fierce competition is ongoing on the travel service market in China from planning extravagant galas and regional trade shows to packaging and booking travel products to serving the needs of the tourism sector, the industry of travel Service in China covers a lot of ground. As the […]

Chinese tourists used to prepare their trip online
26Oct

Chinese tourists used to prepare their trip online

Chinese tourists used to prepare their trip online In the billion inhabitants and 618 million Internet users country, the practices of preparing travel are changing. In fact a recent market research on how Chinese tourists prepare their journey found that 16% of them rely on the internet consumers review sites to plan their trip. This percentage even […]

Consulting China: How to attract Chinese tourists?
16Jul

Consulting China: How to attract Chinese tourists?

Consulting China: How to attract Chinese tourists? [See also our focus on tourism market in China] During the long time of its history, China was seen as a closed economy with limited number of outbound travelers. Recently, the government officially declared support for foreign travelling when in January 2013 Chairman of the China National Tourism […]

23Mar

Leisure Activities in China

TV Market Share in China: Hisense, Chuangwei, Changhong, TCL, Konka Due to the pressure generated from high pace of life, Chinese people tend to choose watching entertaining programs or going shopping to kill time when they are off work. As for the usual brand of TV chosen by Chinese consumers, following diagram illustrates a explicit structure of TV manufacture market in China. […]

12Feb

Marketing Research in China on: China Travel Websites

Hottest Travel Websites—ctrip.com, Elong.com and Qunar.com As statistics shows, for the past few years, the traveling industry in China has been growing steadily. In 2011, the total revenue for China’s traveling industry reached 2.25 thousand billion RMB. Riding on this wave of industry prosperity, many travel sites have appeared among which Ctrip.com, elong.com and Qunar.com […]

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Subscribe to our Newsletter

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.

Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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