Daxue Talks transcript #31: Attract Chinese tourists in your local shop overseas
Find here Daxue Talks episode 31. Olivier Verot gives insighs on Ctrip new feature in China. How to leverage these “points of interests” to attract Chinese tourists in your particular local shop or restaurant? Listen to this very short episode of our China marketing podcast to find out more. Full transcript below: Interviewer: What is […]
China Paradigm 84: The soft skills needed to build a business in China
The soft skills needed to build a business in China Matthieu David interviews Greg Nance, CEO of Dyad.com. In this China business podcast, we learn about his company, how Dyad.com has been lucrative on a very powerful niche offering mentorship to students who want to study abroad and need to navigate the vast mechanisms of […]
Where do Chinese tourists travel, eat, and stay while in the United States? | Daxue Consulting
Chinese tourists travel to the US. Nearly 3 million Chinese tourists travel to the US annually. This number is forecasted to be above 4.5 million in 2022. The travel industry keeps growing at a rate of nearly 18% per year. The average spending per customer is around 40,000 RMB ($5,800), and Chinese travelers spend the […]
Chinese tourists used to prepare their trip online
Chinese tourists used to prepare their trip online In the billion inhabitants and 618 million Internet users country, the practices of preparing travel are changing. In fact a recent market research on how Chinese tourists prepare their journey found that 16% of them rely on the internet consumers review sites to plan their trip. This percentage even […]
Consulting China: Recruiting Chinese students to study abroad
Consulting China: Recruiting Chinese students to study abroad With a pool of millions of Chinese high school students, China offers a strong potential for foreign universities and schools. By the end of this year, there should be nearly 550,000 Chinese students studying abroad. But the competition between countries and universities to recruit Chinese is fierce […]