Posts Tagged "Chinese consumers"

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Awakening the dragon of rural consumption in China: How to tap into this Blue Ocean consumer base
17Dec

Awakening the dragon of rural consumption in China: How to tap into this Blue Ocean consumer base

The incredible popularity of Chinese short-video star Liziqi, who has 13.7 million subscribers on Youtube and 34 million on Douyin, has drawn the world’s attention to rural China. Viewers see the countryside in China as a fairyland, while Xinhuanet, China’s official press agency, described the rural market in China as a “gold mine” of consumption […]

How millenials and low-tier cities are shaping China’s jewelry market
26Nov

How millenials and low-tier cities are shaping China’s jewelry market

China is becoming a consumption-led economy, which bodes well for retail in China, especially the luxury sector . China’s jewelry market is still dominated by foreign brands. Corresponding to the growing demands, distinct and revolutionized consumer needs appear, such as customization. Contact us now to learn more about China’s jewelry market The online and second-hand jewelry market […]

Market Tidbits transcript #2: The rise of the Stay-at-home Economy in China
13Aug

Market Tidbits transcript #2: The rise of the Stay-at-home Economy in China

Matthieu David: Allison Malmsten and I today we are going to have a market tidbit on the Stay-at-home Economy in China and we wrote a report a few weeks ago, about this stay at a home economy which was of course impacted by what happened in February, March, April with the Covid-19, the coronavirus and […]

How to build a mass brand in China’s consumer goods market?
06Nov

How to build a mass brand in China’s consumer goods market?

China’s consumer goods market is now the world’s largest, how brands get a slice of the pie By the end of 2019, China’s consumer goods market will be the largest in the world. According to the latest forecast by New York-based research company eMarketer, the market will be worth $5,074 trillion ($100 billion more than […]

Costco’s crazy Shanghai debut: what is the potential for Costco in China? | Daxue Consulting
03Sep

Costco’s crazy Shanghai debut: what is the potential for Costco in China? | Daxue Consulting

On 27th August 2019, the US grocery retail giant Costco Wholesale opened its first brick-and-mortar store in Shanghai (Minhang District), marking the debut of Costco in China (mainland). After 5-years of experience in China’s grocery retail market through its flagship store on Tmall Global, Costco has found out who their target consumers are and has […]

What do Chinese consumers think of Duty Free shops? | Daxue Consulting
13May

What do Chinese consumers think of Duty Free shops? | Daxue Consulting

What are Chinese consumers attitudes towards Duty Free shops? Duty Free shops are retail outlet stores that are exempt from paying all local or national taxes. This tax exemption is on the basis that the goods sold in these stores will be sold to travelers who will carry them outside of the country. Inside of […]

Understand the drinking culture in China
21Jul

Understand the drinking culture in China

Drinking culture in China: What are the Chinese preferences for alcoholic beverages? Drinking culture in China is omnipresent in the daily life, during the dinners at home with friends or family, celebrations, holidays, casual get together, nights out on the town, business meeting and that, for a long time. Drinking culture in China is quite […]

Chinese Consumers: A Shift to Domestic Brands on Tech Segments
08May

Chinese Consumers: A Shift to Domestic Brands on Tech Segments

Market Background: Chinese Consumers on E-products China, which has the largest population in the world, has taken the place of the United States to become the biggest market in the field of consumer electronic products, with one-third of global sales happening there annually. Along with fast developing mobile network service in China, the total number […]

Reaching China’s Consumers
21Jan

Reaching China’s Consumers

Reaching China’s Consumers China today becomes a territory where most foreign marketers hunting for opportunities.They cannot find other places that are more appealing than China market with the advantages of this market—largest population in the world—and the rapidly increasing consumer spending. However, It is a special economic operating system, with different customs and unique consumer […]

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    Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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