The complete guide to Clothes Distribution in China

clothes distribution in China

Clothes distribution in China is shifting from offline to online. Online platforms are increasingly sophisticated, and brands must evaluate which platforms have the highest return on investment. Luxury, fast fashion, foreign and domestic brands all have unique needs which can be met by different distribution channels. Despite consumers turning more to online channels, offline channels […]

Daxue Talks 63: The evolving user experience on Bilibili during COVID-19 in China

Chinese e-commerce 2020

Evolving user experience on Bilibili covid-19 in China In response to the COVID-19 outbreak, many online users have been changing their behavior on the video-sharing website Bilibili. And how are brands targeting their Gen Z consumers on the platform? Miro Li, founder of CHINable Academy and Double V Consulting, provides her insights.  Jump to the […]

Key Growth Engines of Internet retail in China

Internet retail in China

Internet retail in China has experienced exponential growth, with a current value CAGR of 58.58% from 2010 to 2019; the highest among all channels in retailing in the country. Internet retailing attracts a large consumer base in China, especially the digital-savvy young and middle-aged consumers, with the penetration rate of over 70% in 1st tier […]

Sephora in China

Sephora China

Sephora: legend of beauty Sephora is a world-famous chain cosmetic store. It was established in 1969 in Limoges(里摩日) France. The name “Sephora” comes from Moses of the Holy Bible, a beautiful, wise, brave and generous young man, standing for elegance, joy, and freedom. Moses’ ideals match perfectly with the operational strategy of the company. At […]

Food delivery in China: A rapidly expanding tech battleground

Food delivery in China photo credit: nicpic

The size of O2O catering market in China is growing as more Chinese order delivery for their meals. In 2018 revenues of online food delivery in China reached over 34 billion USD. The same year, online food sales rose by 36.8%. According to a recent report from the Qianzhan Industry Research Institute, the size of […]

How brand independence can maximize profits | workshop in Shanghai

branding strategy china

One-Day Training and Workshops On Brand Independence 🗓️ Date: March 5th, 2020, from 9:30 am to 6:30 pm (including breakfast and lunch) 📍 Location: Jiaotong University 🎓 Within one day, learn how to: ✅ Gain independence from marketplaces like Tmall, JD, and others; ✅ Define a Unique Positioning for your brand website; ✅ Develop your […]

What is brand independence in China? | Workshop by daxue consulting

Brand Independence Workshop in Shanghai

One-Day Training and Workshops On Brand Independence 🗓️ Date:  March 5th, 2020 from 9:30 am to 6:30 pm (including breakfast and lunch) 📍 Location: Jiaotong University 🎓 Within one day, learn how to: ✅ Gain independence from marketplaces like Tmall, JD, and others; ✅ Define a Unique Positioning for your brand website; ✅ Develop your […]

Сross-border e-commerce in China: What do new CBE regulations mean for your exports business? | Daxue Consulting

CBE regulations

How will the Chinese cross-border e-commerce market change? New CBE regulations On January 1st, 2019, China implemented new cross-border e-commerce regulations to improve the supervision of CBE retail imports. The two Circulars were issued by the Ministry of Commerce, the National Development and Reform Commission, the Ministry of Finance, the General Administration of Customs (GAC), […]

[Podcast] China paradigm #12: From WeChat to Douyin, how to master China’s e-commerce landscape

e-commerce landscape in china

Matthieu David, founder of China Paradigm, interviews Jenny (Tingyi) Chen, Co-founder and COO of WalkTheChat, a WeChat marketing agency and software platform specialized in China’s e-commerce landscape. Chen describes how strong shared values allowed solidified the cross-cultural partnership with WalkTheChat’s other co-founder Thomas Graziani. Though neither of the co-founders are developers, they were able to […]

Singles’ day shopping festival: 11.11 is Over, What Comes Next?

Singles’ Day shopping festival

Now that the crazy shopping spree of the singles’ day shopping festival is over and 1.07 billion parcels have traveled all over China, let us step back a bit to take an objective look at this event. After all, it’s not the single period of the year when retail sales increase. Singles’ Day shopping festival: […]