Glocalization in China: how international F&B brands appeal to Chinese consumers
China’s F&B industry has dramatically evolved over the past decades, reaching 172 billion RMB market value in 2019. Due to the various types of eating habits and tastes of Chinese consumers, F&B brands need to be careful about their strategies when entering the market. In recent years, food shopping habits have drastically changed in China. […]
Here’s what F&B businesses need to know about China’s 2022 food import law
On the 13th of April 2021, the General Administration of Customs of P.R. China (GACC) released two new decrees affecting the food import law. Taking effect on the 1st of January, 2022, decrees 248 and 249 are raising concerns and questions from food importers worldwide, as it is more and more difficult to pass “China’s […]
The premium bakery market in China begins to trickle into lower-tier cities
China’s bakery sector has been expanding rapidly in recent years, underpinned by the country’s rising middle class, the ongoing Westernization of lifestyles and diets, and the increasing demand for convenient food. The baked goods market in China began to gain momentum in 1980 and boomed between 2000 and 2010. During this period, all kinds of foreign brands […]
Manner Coffee: From one roadside store to nation-wide, how this boutique coffee shop has expanded throughout China
The coffee market in China continues to grow at a tremendous pace, with a variety of shops testing out different business models in this industry. But after the rise and fall of Luckin, the sudden rise of instant coffee like Coffee Pls, and a myriad of foreign players like Starbucks, a simple and humble Manner […]
A guide to product packaging sizes in China
China’s retail industry looked promising in the first quarter; the retail sales of consumer goods excluding automobiles was 3,155.4 billion yuan (USD 492.2 billion) in March, a 34.2% increase from last year. This gives a positive outlook for consumer-packaged goods (CPG) companies as consumption rebounds in China. However, the rising competition intensity and changing consumer […]
Successful co-founders on how to scale a restaurant business in China by creating unique and adaptable restaurant brands: China Paradigm transcript #112 with Gennadii Bochkar and Chen Feng
Gennadii Bochkar and Chen Feng are co-founders of a chain of restaurant bars in China. Shanghai residents will be very familiar with some of their brands such as Bites & Brews, Blue Frog, Barbarian, and Nomad among others. Here, they offer insights into how to successfully scale a restaurant business in China. They don’t concentrate […]
Ramen Talk: The Chinese ramen brand filling the gap between ‘instant’ and ‘gourmet’
Ramen Talk, founded in Shanghai in September 2016, is an instant noodle company that aims to make restaurant quality comparable noodles. In April 2017, the Chinese instant noodle brand completed a 4 million RMB angel financing. Its GMV reached 250 million RMB in 2019, ranking first on Tmall list of instant food category. Download our […]
Coffee Pls, the Chinese instant coffee brand that’s crazy for co-branding
Coffee Pls, founded in 2014, is a Chinese coffee brand that focuses on affordable, high quality instant coffee in portable packaging. With a brand concept of “boutique and portable”, its main target market is female between 22 and 30 years old. In 2015, Coffee Pls entered Tmall and opened a flagship store. In 2020, the […]
The enzyme market in China partly driven by the boom of F&B and pharmaceuticals
In recent years, the scale of global enzyme market has been gradually increasing. The value of the enzyme market in China reached 35 billion RMB in 2020, increased from 24 billion RMB in 2014. China’s enzyme market is growing with the global trend and gaining competitiveness in the international market. After 50 years’ development, China […]
China Paradigm 117: Finding your sweet spot in China’s B2B food scene
Matthieu David interviews Founder at Maik’s Gourmet & passionate chef and F&B consultant. The Food and Beverage industry is a very competitive one in China and that’s why having a strong backend and a quality frontend are the factors that will make business in China’s B2B food scene succeed. Maik’s Gourmet provides F&B businesses with […]
China Paradigm 112: Opening 8 Shanghai restaurants & clubs in 4 years based on data and tactful branding
Run Shanghai restaurants, bars & clubs Matthieu David interviews Gennadii Bochkar and Chen Feng (Fiona) partners and Co-founders at BIBIMI Group with 10 venues in Shanghai. Situated between the fast-casual and casual dining experiences, the BIBIMI group manages 10 venues successfully and planning to open new spots and even night clubs. But how do they […]
China Paradigm 99: Meet the founder of the iconic 17 year old restaurant in Shanghai’s ex French concession
Matthieu David interviews Cotton Ding, Owner at Cottons restaurant and bar. The restaurant business is a tough business. That’s especially true when you run a restaurant in Shanghai, China. And more if we are talking about the last few months when people were under strict restrictions to socialize due to the coronavirus outbreak. How has […]