Business intelligence: Malls in Shenzhen
Shenzhen is a major city of Guangdong Province. It is the economic center and the trading center of Southern China. Like other large cities in China, there are many shopping center and supermarkets in Shenzhen. The primary shopping malls in Shenzhen include Coco Park, Kingglory Plaza (Jin Guang Hua Shopping Mall), The East See plaza, […]
Malls in Chengdu
The malls in Chengdu: MIXC, Heng Ren Landmark Plaza, Ren He Spring Shopping Center In the year 2005, there are only a few shopping malls in Chengdu. But in 2011, the number of finished and under construction projects has reached 80 in total. Before the appearance of MIXC and Heng Ren Landmark Plaza, the only […]
China research: Famous female western celebrities in China
Angelina Jolie Endorsement: Louis Vuitton Sophie Marceau Endorsement: CHAUMET & Dior Julia Roberts Endorsement: Lancôme Meryl Streep Endorsement: Salvatore Ferragamo Emma Watson Endorsement: Burberry, Lancôme Trésor Midnight Rose, Alberta Ferretti, People Tree, etc. Anne Hathaway Endorsement: Lancôme Magnifique, Lux, and Redu. Scarlett Johansson Endorsement: MANGO, Dolce & Gabbana, etc. Nicole Richie Endorsement: MercuryDuo Cameron Diaz Endorsement: TAG Heuer […]
Camay in China
Camay, a Combination of Passion, Romance, Glamour, Joy, and Delication Camay, a scented hand and body soap, is one of Procter & Gamble‘s most famous brands launched in 1986. It was inspired by superior French fragrances and has built a significant awareness in more than 60 countries. With the slogan of “Camay: the soap for beautiful women”, […]
French Movies in China
Famous producers: “Le Gaumont et compagnie “, “Pathé“, “UGC“, and “AMLF“ There are basically four famous film producers in France, “Le Gaumont et compagnie “, “Pathé”, “UGC”, and “AMLF”. Among these producers, the previous two are well known amid Chinese audiences. For instance, the films produced by “Pathé” are “Les Choristes” (放牛班的春天), “Océans”, “Microcosmos: Le […]
Clothes & Cosmetics Markets for 15 – 18 years old
Consumer Behavior in China The majority of Chinese students aged between 15 and 18 years old are studying in school where does not allow them to wear their own clothes except the uniform distributed by school. In this situation, the clothes that have been sold most among Chinese students are underwear, sweaters, polo shirts, heavy coat […]
Retail in Shenzhen
The Overview on Shenzhen’s retails: PARKnSHOP, Carrefour, War-Mart, Wannings, Watsons, Polison, 7-11, JUSCO, China Resources Vanguard Shop, A-Best Supermarket Shenzhen is a major city of Guangdong Province. It is the economic center and the trading center of the South part of China. Like other big cities in China, there are also many shopping center and […]
Want a cheap hotel in China? A report on Jin Jiang Inn hotel in China
Overview on Jin Jiang in China Established in 1996, Jinjiang Inn Hotel is a well-known brand of the Chinese economy hotel chain. With the registered capital of 172,970,000 yuan, the company, in total, signed 899 budget hotels till 30th Nov. 2012. The network is widely distributed in more than 200 large and medium-sized cities in 31 […]
Leisure Activities in China
TV Market Share in China: Hisense, Chuangwei, Changhong, TCL, Konka Due to the pressure generated from high pace of life, Chinese people tend to choose watching entertaining programs or going shopping to kill time when they are off work. As for the usual brand of TV chosen by Chinese consumers, following diagram illustrates a explicit structure of TV manufacture market in China. […]
Market research: Coffee market in China
Throughout its long history, Chinese people have drank tea from morning to night. Today, a large amount of people, especially those who have been abroad and people of the younger generation, prefer to drink coffee over tea. They associate coffee with a “petite bourgeoisie” lifestyle (that is the way Chinese like to describe French lifestyle […]
Market study: Luxury brands In China
Chinese counterfeits hurt Lafite Some brands are finally beginning to fail in the Chinese market. The Lafite case is pretty typical. Enthusiastic pursuit towards Lafite in China began in the year 2000 and continued for the following 10 years as the price kept rising by 30% every year. Lafite became a sales legend in China […]
Market study: beer in China
Nowadays, China’s consumption of beer ranks higher than any other country in the world. Tsingtao Beer(青岛啤酒), Snow Beer(雪花啤酒), Yanjing Beer(燕京啤酒), Budweiser(百威啤酒), Shancheng Beer(山城啤酒), Pearl River Beer(珠江啤酒), Harbin Beer(哈尔滨啤酒), Kingway Beer(金威啤酒), Sedrin Beer(雪津啤酒) and King Star Beer(金星啤酒): Out of these top 10 selling beers in China, 9 of them are Chinese domestic brands. Chinese beer has […]