Podcast transcript #16: a Chinese training app to improve employee engagement

China podcast employee training

Find here the China paradigm episode 16. Learn more about Matthew Spriegel’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello, everyone. I am Matthew David, the founder of Daxue consulting and this China podcast, China Paradigm, and today I’m very happy to welcome on this […]

Podcast transcript #4: What is the best way to keep accounting in China?

Manage accounting in China

Find here the full transcript of China paradigm episode 4. Learn more about Stephane Grand’s story in China and find all the details and additional links below. BECOME AN EXPERT ON CHINESE ACCOUNTING BY LISTENING TO THIS PODCAST Matthieu David: Hello everyone. Today we’re welcoming Stephane Grand from the finance company in China, S.J Grand. […]

Open Innovation: Transforming your Business in China | Daxue Consulting

Smart Shopping in China

Open innovation (OI) is the process of integrating external expertise into the innovation processes of a company or organization. The overall purpose of implementing an open innovation strategy is for companies to take advantage of external ideas, resources, and market channels in order to advance their own technology and products. It essentially enhances a firm’s […]

Leveraging Guanxi for Business – Approaching the mindset behind Guanxi | Daxue Consulting

Guanxi

Guanxi is one of the most commonly discussed topics in Chinese society. It refers to one’s set of social relationships, ties, or networks that can be leveraged for personal or professional purposes. Commonly misunderstood for bribery or corruption, Guanxi is a topic often oversimplified or stereotyped by Western understanding, especially in the context of business. […]

China Fashion Trends 2019 | Daxue Consulting

China Fashion Trends 2019

Taobao Official Report English Translation On 18th March 2019, China’s biggest e-commerce platform Taobao released a video report on Weibo:  China Fashion Trend Report 2019. The headline of this 40-second short video report claims: Chinese women will be manlier than men in 10 years. The hashtag on Weibo – #Chinese women more masculine than men […]

New retail in China: Redesigning the consumer journey | Daxue Consulting

Unbounded Retail

Retail is now at a crossroad. Driven by digitalization, the development of the omnichannel and new customer requirements, trade, and retail have undergone profound changes in recent years. In China, Alibaba has taken the leadership of this revolution by unveiling its new retail project in a 2017 letter to shareholders: New Retail. In this article, […]

[Podcast] China paradigm #16: How an APP can improve employee training in China

In this episode of China paradigm, Daxue Consulting CEO, Matthieu David interviews CEO and founder of ATIOM, Matthew Spriegel. ATIOM is a platform that utilizes the method of microlearning to engage your workforce, anytime, anywhere. In this China business podcast, we learn about Matthew’s experience with China Accelerator, how to improve employee training in China […]

Advertising trends in China: How do brands occupy metro space? | Daxue Consulting

Advertising in Chinese metro

Metro systems worldwide are beset by advertisements, and China is an exception, with some of the largest metro systems in the world. Daxue Consulting deciphered the strategy to advertise in the Chinese metro, including positioning, targeting, advantages, innovations, everything you need to know! Tips for one of the most active advertising methods in China: Metro […]