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The expanding Chinese lighters market provides diverse opportunities for international entrants | Daxue Consulting
23Jan

The expanding Chinese lighters market provides diverse opportunities for international entrants | Daxue Consulting

China is now the largest producer and exporter in the world， with an enormous population of smokers, and thus a huge domestic demand for lighters. In addition, some luxurious and innovative types of lighters are now considered as new gift options and hence broaden the demanding spectrum of lighters in the domestic market. The continuously […]

Pet food market in China: the forecast is expecting Chinese pet food expenditure to get heavier
10Dec

Pet food market in China: the forecast is expecting Chinese pet food expenditure to get heavier

Raining cats and dogs in China China is ranked among the top three countries with the most cats and dogs with the total number of pet owners equalling 73.55 million in 2016. Among this number, 33.9 million were dog owners and 22.58 million owned cats. This clearly shows a preference for dogs among the Chinese […]

[Podcast] China paradigm episode 11: How to successfully increase the number of retail shops in China by five-fold
28Nov

[Podcast] China paradigm episode 11: How to successfully increase the number of retail shops in China by five-fold

In this episode of China paradigm, Matthieu David, CEO of Daxue Consulting, interviews Stephane Torck, the President and CEO of Asian Markets Development Company LTD, about his experience advising and supporting companies in penetrating China’s markets. Torck explains how he took over a not profitable 80-store company and made it profitable and how he helped […]

Who can benefit from smart warehouses in China?
08Oct

Who can benefit from smart warehouses in China?

In recent years, the smart warehouse market has boomed in China. China has the largest logistics market in the world with the total market value of 252.8 trillion CNY. Warehouse management is a significant part of modern logistics industry and also the most important part of many companies’ daily operations, but most of them are […]

The Olive Oil Industry in China: Italian Olive Oil Brands Poised to Take Over
10Jun

The Olive Oil Industry in China: Italian Olive Oil Brands Poised to Take Over

Can Chinese Brand Olivoilà Take the Lead of the Olive Oil Industry in China? Leader of the local brand on the olive oil industry in China since October 2017, Olivoilà maintained its leadership on this highly competitive market. According to a Daxue Consulting research from Chinese online sales analytics tool Maijia (卖家) and sales data […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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Daxue Consulting is one of the most active source of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China
  • Daxue Consulting Shanghai, Room 504,768 Xietu Road, Xuhui District, Shanghai, China
  • Daxue Consulting Hong Kong, 13 Queen’s Road, Floor 23, Hong-Kong Island, Hong-Kong, China
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