Food and Beverage in China

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Meat snacks in China: Meat rose from 14% to 21% of country’s snack consumption in 2020 alone
02Mar

Meat snacks in China: Meat rose from 14% to 21% of country’s snack consumption in 2020 alone

According to a report from Pacific Securities, the share of meat snacks in the overall snack market in China increased from 13.5% to 21.5% in 2020, marking a huge jump 10% in 2017. The surge in meat snack consumption in China is partly attributable to a change in consumer eating habits during the COVID-19 pandemic. […]

The oat milk market in China: From cafés to nation-wide e-commerce
24Feb

The oat milk market in China: From cafés to nation-wide e-commerce

Allied Market Research published a report indicating the global oat milk market amounted to $360.5 million in 2019, and is projected to generate $995.3 million by 2027: a CAGR of 13.4% from 2021 to 2027. According to Huaon, the plant-based milk market in China was 53.69 billion RMB in size in 2019 with 87.84 million […]

Survey on health perceptions in China: The results are in – TCM hasn’t lost it’s charm, carbs are healthy, meal replacement is in, and keto is out
20Feb

Survey on health perceptions in China: The results are in – TCM hasn’t lost it’s charm, carbs are healthy, meal replacement is in, and keto is out

With the development of economy, Chinese pay more attention to their health and are willing to pay more on health products. Correspondingly, health perceptions in China are becoming more scientific and the country is rapidly becoming the world’s largest market for healthy eating. A report by Boston Consulting group had shown that the health and […]

E-commerce is the most important channel in health food distribution in China
15Feb

E-commerce is the most important channel in health food distribution in China

The most important sales channels for health food distribution in China can be divided into different types of distributors. Supermarkets and hypermarkets Premium sales channels Warehouses and new concept shopping E-commerce Direct sales Supermarkets, hyper markets remain the most important and popular sales channels for the health food distribution in China. Super and hyper markets […]

The health food market in China: Chinese consumer behavior predicts a promising shift towards healthy foods and supplements post Covid 19
08Feb

The health food market in China: Chinese consumer behavior predicts a promising shift towards healthy foods and supplements post Covid 19

The size of the health food market in China grew by 18.5% to about RMB 222.7 billion in 2019. The health perceptions of Chinese consumers is increasing, positively impacting markets like organic food, vitamins and supplements and the use of plant based traditional Chinese medicine (TCM) into their daily lives. By 2021 the health food […]

An insight into the growing health awareness in China
29Jan

An insight into the growing health awareness in China

Following economic growth and increasing willingness to pay (WTP) has given rise to higher health awareness in China with a growing need that accelerates a paradigm shift from being a reactive consumer to a proactive consumer. China is rapidly becoming the world’s largest market for healthy eating. A report by Boston Consulting group had shown […]

Genki Forest: a Chinese soft drink brand planning to tackle Coca-Cola
28Dec

Genki Forest: a Chinese soft drink brand planning to tackle Coca-Cola

Genki Forest is a new innovative soft drink brand with main product lines in sparking water and instant tea. Established in 2016 and already widely known by 2020, the Chinese soft drink brand is growing by leaps. According to Xinhua News Agency, the monthly sales of Genki Forest was 260 million in May 2020, which is […]

The olive oil market in China driven by health-oriented consumers
10Dec

The olive oil market in China driven by health-oriented consumers

While extra virgin olive oil (EVOO) may be a staple in many countries’ cuisine, especially in southern Europe, it only has a very marginal use in China. Usually associated with foreign brands and healthy cooking, EVOO is rarely used in Chinese kitchens where soybean and rapeseed oils are more prevalent. Healthier cooking habits drive Chinese […]

China Paradigm Transcript #104: Tackling an expansive market: From food delivery business to teeth straightening products in China
30Nov

China Paradigm Transcript #104: Tackling an expansive market: From food delivery business to teeth straightening products in China

Find here China Paradigm episode 104. In this interview, Lucas Englehardt tells us about his two contrasting businesses in China: the food delivery platform Waimaichaoren and the oral care business xixilab, which offers teeth straightening products in China. Full transcript below: Welcome to China Paradigm, a show powered by Daxue Consulting, where we interview season entrepreneurs […]

The growing popularity of Russian products in China: Ice cream, beer, agriculture and more
11Nov

The growing popularity of Russian products in China: Ice cream, beer, agriculture and more

Russia and China have a long history of trade relations. After Western sanctions against Russia in 2014, Russia introduced a new approach to the foreign policy – “Pivot to Asia”. As a result, China has become Russia’s largest export country for agricultural products. In 2019 the Chinese market for Russian products hit a record of […]

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