Food and Beverage in China

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China Paradigm 87: Learning business innovation in China through cooking
12Dec

China Paradigm 87: Learning business innovation in China through cooking

Matthieu David interviews Sandrine Delabrière, Innovation & Strategic marketing consultant, Food expert – certified Chef, instructor & author. Is innovation something that can be taught? In this episode, we learn about teaching innovation through cooking and how Sandrine has managed to build her company by helping other companies think strategically and creatively. Her workshops are […]

China quiz: Cultural and social ties between the US and China
26Nov

China quiz: Cultural and social ties between the US and China

Discover our new China quiz on American culture in China! Learn how strong American brands and licences can be on the Chinese market.

Supermarkets and Hypermarkets in China: A revolution yet to come | daxue consulting
21Oct

Supermarkets and Hypermarkets in China: A revolution yet to come | daxue consulting

How is the supermarket and hypermarket industry in China currently performing? Supermarkets and hypermarkets in China are becoming more and more prevalent. A supermarket is a large form of the traditional grocery store: a self-service shop offering a wide variety of food and household products, organized into aisles. A hypermarket, on the other hand, differs […]

Podcast Transcript #62: A creative agency with a focus on food and beverage branding in China
17Oct

Podcast Transcript #62: A creative agency with a focus on food and beverage branding in China

Find here the China Paradigm 62. If you work in the F&B industry in China, then this episode will probably be useful to you as we will discuss all the main opportunities and challenges of food and beverage branding in China. Matthieu David:  Hello everyone. I am Matthieu David, the founder of Daxue Consulting, a […]

Podcast transcript #54: Everything you need to know about running a French restaurant business in China
03Oct

Podcast transcript #54: Everything you need to know about running a French restaurant business in China

Find here the full China paradigm episode 54. Learn more about Charles Carrard’s story running a French restaurant business in China in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone, I’m Matthieu David, the founder of Daxue consulting, a strategic market research company in China and […]

The Coffee Market in China: How Luckin Coffee is capturing the lion’s share of the market | Daxue Consulting
02Oct

The Coffee Market in China: How Luckin Coffee is capturing the lion’s share of the market | Daxue Consulting

The Coffee Market in China On January 3 of 2019, the CEO of Luckin Coffee, Qian Zhiya, spoke at a briefing about grand ambitions to open an additional 2,500 outlets this year, bringing the company’s total number of outlets to 4,500 by the end of 2019. This means Luckin is on track to surpass Starbucks […]

Market research: The soft drink market in China | Daxue Consulting
04Sep

Market research: The soft drink market in China | Daxue Consulting

Continued expansion of China’s soft drink market The soft drink market in China include drinks with alcohol content of less than 0.5%. It can be classified into bottled water, soda drinks, carbonated beverages, fruit and vegetable beverages, tea beverages, milk, etc. This market analysis focuses on the development, consumers, brands and segmentation of the soft […]

Costco’s crazy Shanghai debut: what is the potential for Costco in China? | Daxue Consulting
03Sep

Costco’s crazy Shanghai debut: what is the potential for Costco in China? | Daxue Consulting

On 27th August 2019, the US grocery retail giant Costco Wholesale opened its first brick-and-mortar store in Shanghai (Minhang District), marking the debut of Costco in China (mainland). After 5-years of experience in China’s grocery retail market through its flagship store on Tmall Global, Costco has found out who their target consumers are and has […]

The fast food market in China: How American brands have conquered the market | Daxue Consulting
22Aug

The fast food market in China: How American brands have conquered the market | Daxue Consulting

Fast food market in China “China’s demand for fast food will continue to grow at 10 percent by 2025” is what the latest Research and Market’s “fast food industry in China” report is forecasting. The fast food market in China is on the rise IBIS’ report estimates that the fast food industry in China will […]

What the success of bubble tea in China reveals about Chinese consumers | Daxue Consulting
21Aug

What the success of bubble tea in China reveals about Chinese consumers | Daxue Consulting

With more than 90 billion RMB of annual sales made by milk tea shops in 2018, the success of bubble tea in China is well proven. If you are lost among all the new entrants to the market, the latest innovations and the dynamics of the sector, this article retraces the history of bubble tea […]

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.

Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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