Posts Tagged "Chinese brands"

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How LELECHA broke into China’s milk tea market with two “dirty” products
24Sep

How LELECHA broke into China’s milk tea market with two “dirty” products

In 2017, the new-style “milk tea” exploded out of the blue into China’s tea market. In Shanghai, many internet-famous (wang hong 网红) milk tea brands, such as Hey Tea (喜茶) and LELECHA (乐乐茶), have become a big hit. The new LELECHA opening in Xintiandi (新天地) went viral on social media. The lineup was no less […]

How sports-brand Li-Ning took China’s fashion to the world stage by embracing Chinese culture
26Aug

How sports-brand Li-Ning took China’s fashion to the world stage by embracing Chinese culture

Established in 1990 by China’s “prince of gymnastics” Li Ning, Li-Ning has come a long way from a local Chinese sportswear brand to the face of China’s fashion on the stage of New York Fashion Week runway show. As a local Chinese sportswear brand with thirty years of history and face of an Olympic champion, […]

Keep: case study of the APP dominating China’s fitness market and inspiring millions
25Aug

Keep: case study of the APP dominating China’s fitness market and inspiring millions

How China’s booming fitness market has bred the rise of Keep. Relying on China’s robust economic advancements and Chinese people’s increasing health awareness, China’s fitness industry has boomed. In 2019, China has become the largest fitness market in the world with approximately 49,860 fitness clubs and 68.1 million members. An optimistic estimation is that China’s […]

The milk market in China: consumers’ perception of nutrition has sustained the growth of this sector
24Jul

The milk market in China: consumers’ perception of nutrition has sustained the growth of this sector

The milk market in China consists of concentrated milk, fresh liquid milk, ultra-high temperature processing (UHT) milk (also known as long-life milk), powdered milk and all other milks that come from dairy sources. Since the 2008 melamine scandal, the domestic milk market in China has had a hard time gaining the trust of consumers. This […]

The tableware market in China: Is disposable tableware on its way out?
14Jul

The tableware market in China: Is disposable tableware on its way out?

The revenue of the tableware market in China was 213.24 billion yuan in 2017, increasing from 205.68 billion yuan in 2016. The size of the market grows consistently, metal-ware takes up the largest share of the market, ceramics come next and glass is a relatively small share. Data source: Zhiyan consulting, Size of China’s tableware […]

The home decor market in China: catering to a new generation of home owners
15May

The home decor market in China: catering to a new generation of home owners

A growing number of families in China have been designing their homes to their own special tastes since China launched its market-oriented housing reform in 1998, ending its long-practiced welfare housing distribution system. To most Chinese families, decorating their houses means spending thousands or tens of thousands of RMB. However, many people love to pay […]

Office furniture market in China: Industry Report
12May

Office furniture market in China: Industry Report

The office furniture market in China is in rapid development. After China joined the WTO, the tariff on office furniture decreased, triggering the increase of the office furniture export. Meanwhile, China is also one of the largest office furniture consumption countries. According to Qianzhan, the revenue of the office furniture market in China was over […]

The toilet paper market in China
28Feb

The toilet paper market in China

Industry overview of the toilet paper market in China Revenue and market size in China’s toilet paper market has stable growth  The toilet paper market in China had experienced a stable growth in the last decade. According to Statista, from 2012 to 2019, it had a stable annual growth rate of 5.5% on average. By […]

23May

Women’s clothing market in China

In China, women had different had different kinds of clothes in ancient times. Those clothes changed with the revolution of dynasties. In the 1920s, the Cheongsam was fashionable among socialites and upper class women. During the 1960s, very austere clothes styles were imposed on women.  Today, particularly in the coastal cities, a wide variety of […]

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