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The Kindergarten and Preschool Market in China: How much Chinese parents pay for early education
23Jun

The Kindergarten and Preschool Market in China: How much Chinese parents pay for early education

The Preschool market in China reached 230 billion RMB in 2018 according to iimedia. In a culture that highly values education, drivers include the opening of the one child policy to two child policy, and the increasing ability of parents to afford pre-school. The government is also supportive of early education and has paid attention […]

The Chinese music education industry’s main driver: grades and certifications
23Jun

The Chinese music education industry’s main driver: grades and certifications

Music education is a growing market in China With a market size of 75.7 billion RMB in 2016, China is a rising market for music education. This can be attributed to government support, China’s booming economy, and the upgrading of citizens’ consumption. Another factor not to be overlooked is the importance of music certifications to […]

Behind the counterfeit product industry in China
15Jun

Behind the counterfeit product industry in China

Forgeries of luxury-brand products are more prevalent in China than in any other country in the world. When on the metro or walking down the street, it can seem as if nearly everyone is sporting a flashy brand name product. But much deadlier than casual counterfeits are the “real fakes”– counterfeit goods so similar to […]

How millenials and low-tier cities are shaping China’s jewelry market
07Jun

How millenials and low-tier cities are shaping China’s jewelry market

China is on track to become a consumption-led economy and a prosperous society, which bodes well for the retail in China, especially the luxury sector in the long term. International business in China can take advantage of the blooming sector and catch the opportunity. The China’s jewelry market is still dominated by foreign brands. Corresponding […]

The healthcare market in China
19May

The healthcare market in China

The healthcare market in China continues to expand rapidly, driven by an aging population, economic growth, and an expanding basic health insurance. With the growing awareness of healthcare in China, the market is emerging fast.  The pharmaceutical market in China is considered as one of the main sectors in the economy, encompassing many departments of […]

The short video market in China: Embodying the fast pace of modern lifestyle
08Apr

The short video market in China: Embodying the fast pace of modern lifestyle

The little puppy held by your favorite actor on your screen has already provided you a burst of happiness. Conveniently, videos automatically slide endlessly one after the other, displaying content chosen specifically for you by an algorithm. It’s so addictive that you suddenly realize an hour has already passed. The short video market in China […]

Tips on business management during the Coronavirus from entrepreneurs in China
31Mar

Tips on business management during the Coronavirus from entrepreneurs in China

We asked entrepreneurs in China how they coped with the Coronavirus outbreak Our research on crisis management in China has already suggested the most important strategies to ensure business continuity include; embracing social responsibility, adopting technology, caring for employees, and adapting your purpose to new market demands. However to take our research one step further, […]

The flower Market in China: How one brand captured the online market
20Mar

The flower Market in China: How one brand captured the online market

The adornment of flowers is essential in Chinese festivals. During these festivals, copious amounts of flowers cover buildings and streets. Outside of these festivals, flowers are often given as gifts on special occasions. As symbols of love and happiness, flowers are welcomed by everyone. However, few people notice the Chinese flower market or flower suppliers […]

Coronavirus China Economic Impact Report by daxue consulting
17Mar

Coronavirus China Economic Impact Report by daxue consulting

Download our Coronavirus China Economic Impact report The Coronavirus China Economic Impact report covers the spread of the outbreak in China, what industries are growing and which industries are severely impacted. We also zoom in on the economies of Wuhan and Hubei, as well as Coronavirus impacts on the global supply chain. Lastly we share […]

The sports market in China
10Mar

The sports market in China

Although the Chinese have their favorite traditional sports like table tennis and badminton, the sports market in China is becoming in rich with a variety of activities. [Source: La Croix, China’s team at Olympic Games in 2016] The most influential sports in China Some sports have a particularly high media profile and influence among the […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news. [wysija_form id="7"]
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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