The snacks market in China is becoming meatier, more convenient and healthier

snacks market in China

Driven by both increase in spending power and willingness to consume, the scale of snacks market in China has continued to expand.  According to Qianzhan, the Chinese snack market is expected to maintain a compound growth rate of over 6%, and was around 2.7 billion yuan in 2020, and by 2025 is expected to exceed […]

How the Chinese brand “Three squirrels” uses Meng Culture to become No. 1

Chinese brand “Three Squirrels”

China went “nuts” again over the Chinese nut brand “Three Squirrels”. During the passing double 11 shopping festival (双十一) in China, a shopping festival launched by Alibaba as a Chinese version of Black Friday, Three Squirrels, again, achieved huge success: It only took them 9 minutes and 26 seconds to reach a GMV (gross merchandise […]