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KOC marketing in China often gets more bang for the buck than KOL marketing
21Oct2020

KOC marketing in China often gets more bang for the buck than KOL marketing

About the Author

Allison

Allison is a marketing manager at daxue consulting. Graduating from the University of Minnesota and studying marketing and Chinese at Nanjing University, Allison has been quoted in the media on topics ranging from AI, social issues, tourism and pharmaceuticals.