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Seizing opportunities in China’s food and beverage market: innovation, convenience and rising health awareness

food industry china

China’s food and beverage market has experienced significant growth in recent years, attracting companies from various industries. Several factors have influenced the industry’s development during this period. The COVID-19 pandemic has brought about changes in people’s habits and values, leading to an increased focus on health and well-being. Additionally, the growing affluent population now vaunts […]

A bite into China’s candy and confectionery market

China has been experiencing big and rapid change for the past 20 years both economically and ideologically, and so have its tastes. As China gradually evolves into a consumer society, new products, including candy & confectionery, are appearing with increasing regularity. Rising disposable income, increased exposure to Western and international cuisines and a greater array […]

Bottled Water Market in China

Bottled water market in China

The competition in China’s beverage industry is increasingly fierce. Data show that as of the fourth quarter of 2018, the beverage market sales reached 16 million tons. Forecast shows that the sales volume of China’s beverage market in 2019 will be close to 200 million tons. In 2019, China’s bottled water sales volume reached 208.4 […]

Podcast transcript #87: Promote innovation through cooking experience in China

cooking food workshop in China

Find here the China Paradigm 87 and find out how to bring innovation through cooking experience in China and how cooking food workshops in China can allow Chinese employees to increase and free their creativity. Full transcript below Matthieu David: Hello everyone, this is China paradigm, where we Daxue consulting, interview season entrepreneurs in China. […]

China Paradigm 54: Marketing French cuisine and wine in China

french restaurant in China

Charles Carrard, China General Manager of chez Boisset la Famille des Grands Vins, speaks with Matthieu David about opening a French restaurant in China and running wine business. In this episode of China Paradigm, Charles talks about his personal career path, the challenges of running restaurants in China and the ”New Retail“ wine business. 1:51 […]

Vegan movement in China: Growing trend or fad diet?

Chinese meal vegan food

In the last few years, Chinese consumers’ interest in meatless meals has soared. Chinese people are becoming more health-conscience and more conscientious about their food choices. They are increasingly aware of the negative consequences of consuming too much animal products, hence are open to eating plant-based foods. According to a report by Euromonitor, China was […]

[Podcast] China Paradigm #29: How to apply design thinking to an APP in China

Podcast - Design thinking in China

China Paradigm interviews Kevin Yu, CEO and founder of SideChef, a cooking app revolutionizing the way of cooking in China and the US. SideChef currently has around 15000 recipes available on its APP, but is also working on smart kitchens where you can buy groceries and turn on your oven without leaving the recipe page […]