Retail & distribution in China (2/6): test your products in vivo
Once we have performed an extensive research on competitors’ past experiences and the internal processes in your company, we test the products on the market through the following steps. –Qualitative interviews with opinion leaders and targeted customers, –Focus groups with potential customers , influencers (third parties) and opinion leaders, –Distribution Water-Tasting : establish first contact […]
2012 report on the Chinese economy by the IMF
The economy seems to be undergoing a soft landing, though global headwinds are increasing. Growth is expected to moderate to around 8 percent this year and inflation to drop to 3½ percent. Meanwhile, a political transition is underway. Focus. The economy has been slowing partly as a result of policy action to moderate growth to […]
The situation of retail in Wu Han (China)
In recent years, the economy of Wu Han has developed quickly. As the amount of people who hunt for jobs in the city grows, the retail industry also expands, especially in the area of department stores and supermarkets. Wu Han has three parts, Wu Chang, Han Kou and Han Yang including 13 districts. Han Kou […]
Market Study on The market of Laptops in China
1. Market overview In 2011, with the impact of the downturn of the economic environment in the overall market, and the tablet PCs, smart phones and other mobile terminal devices with similar functions, the Chinese laptop market sales still increased compared with 2010, but growth was slowing down even if there was a large number […]
Market research: German companies in China
The German economy is the leader of the European economy; the successful companies and the abundant capital establish Germany as a stable foundation of international investment. Since the reform and opening policy, German companies have achieved a lot. By 2011, the number of German companies in China reached 7000 and the amount of investment exceeded […]
Industries (Manufacturing) in Jiangsu
Focal Points of Industrial Restructure in the Period of the Tenth Five Year Plan (2001-2005). During the period of the Tenth Five Year Plan, Jiangsu Province will fully embody that informationization promotes industrialization, take the new and hi-tech industry as the first developing strategic industry, and at the same time speed up to apply new […]
Overview of the Economy of Shandong Province 3 – The World-renowned companies in Shandong
The world-renowned companies in Shandong Generally, all kinds of companies can be found on the provincial stage and are all great driving forces for the development of economies of Shandong. Among them, there are indeed some companies which performe more outstanding than others. The most representative companies are as follows (Table 2) Table2: Most representative […]
Brief Market Research of Sanya
Sanya (simplified Chinese: 三亚) is the second southernmost city in China after Sansha City and one of the three prefecture-level cities in Hainan Province. According to the 2010 Census, the population of Sanya is of 685,408 inhabitants[1], living in an area of 1,919.58 km². The city is renowned for its tropical climate and has emerged […]
Chinese VS Germans
What will happen when Chinese meet Germans? A designer Yang Liu conveys the cultural differences between western countries and eastern countries through her East Meets West infographic series. It can be seen from the picture that western citizens prefer a more independent lifestyle while Chinese like living dependently. The picture shows different attitudes towards punctuality, Germans […]
Brief Market Research on Tongling
Tongling, located in the central south in Anhui Province, is a new industrial port city. Tongling is very rich in natural resources, especially mineral resources, which are more than 30 kinds, such as cooper, sulphur, iron, gold and so on. More than 70% cooper reserves of Anhui Province are in Tongling, it’s the holder of […]
Focus group: New Oriental in China
New Oriental New Oriental Education & Technology Group was established in Beijing on November 16, 1993. As a famous Chinese private educational institution, New Oriental Education & Technology Group has been listed on the New York stock exchange in the United States since 2006. Why will New Oriental succeed? First, it starts with the company’s management and staff. It has a hard-working and loyal team highlighted by members such as Qiang Wang, one of New Oriental’s co-founders. It also pays great attention to the talents of its employees as provides them with specialized training. The staff is very motivated compared […]
Brief Market Research on Daqing
Daqing’s top companies: Rockefeller, Exxon Mobil Corp, NTT, Thales Group Daqing is home to China’s largest oil reserves. The city was founded in 1959 to house oil industry workers and workers in industries, which could see an advantage in being close to the oil supplies. It is located in the west of Heilongjiang province of Northeast […]