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The Silver Economy in China: Consumption trends of China’s aging population| Daxue Consulting
12Aug

The Silver Economy in China: Consumption trends of China’s aging population| Daxue Consulting

What is the state of China’s silver economy? Often referred to as the seniors’ Market, the Silver Economy in China covers all products and services intended for people aged 60 and older. As stated in its name, the Silver Economy is not only a ”market”  but also functions as an “economy”. Senior citizens in China […]

AI in the Food and Beverage industry in China: the future of dining starts today | Daxue Consulting
09Aug

AI in the Food and Beverage industry in China: the future of dining starts today | Daxue Consulting

Advances in technology and artificial intelligence have made many things possible in China, especially on-demand food ordering. The use of AI in the food and beverage industry in China allows players to save time in the production phase in order to focus on more creative solutions and research. Now robots can be found in restaurants […]

AI in China’s transportation industry: shaping the future of transportation | Daxue Consulting
07Aug

AI in China’s transportation industry: shaping the future of transportation | Daxue Consulting

In the era of artificial intelligence, the value associated with automobiles is being redefined. The human-like decision-making process by AI technology in transportation connects people, cars, and roads, leading to smart, ecologic driving. AI in China’s transportation industry dramatically changes the course of history in the field of transport not only in China but all […]

The Programmatic Advertising Ecosystem in China | Daxue Consulting
05Aug

The Programmatic Advertising Ecosystem in China | Daxue Consulting

What is Programmatic Advertising? Programmatic advertising is buying digital advertising space automatically, with computers using data to decide which ads to buy and how much to pay for them. The programmatic advertising economy has experienced five key development nodes which embraces room for future growth. How programmatic advertising works Programmatic advertising is designed to replace […]

Quiz: Comparing Europe and China economic power | Daxue Consulting
17Jul

Quiz: Comparing Europe and China economic power | Daxue Consulting

Our quiz comparing Europe and China economic power powered by Typeform Do not hesitate to reach out to our project managers at dx@daxueconsulting.com to get all answers to your questions

Emotional data in China: when emotions become measurable | Daxue Consulting
17Jul

Emotional data in China: when emotions become measurable | Daxue Consulting

Emotion is a universal language, difficult to decipher, and very particular. What if brands today were able to know how a consumer feels when he/she sees an advertisement or enters a store? How would this change marketing? Daxue Consulting has dived into the field of emotional data in China and gives you all the keys […]

Quiz: Comparing Europe and China economic power
16Jul

Quiz: Comparing Europe and China economic power

Our quiz comparing Europe and China economic power Do not hesitate to reach out to our project managers at dx@daxueconsulting.com to get all answers to your questions

China Paradigm 56: Technology and consumer research in China
06Jul

China Paradigm 56: Technology and consumer research in China

Navin Williams, CEO of MobileMeasure speaks with Matthieu David about the technology and International consumer research in China. In this episode of China Paradigm, Navin talks about the topic of “Technology enables research” and some specific cases of his clients. Also, the comparison of developing International research business in India and China. Highlights of this […]

ALDI opened its first two stores in Shanghai: highlight of China’s grocery retail market | Daxue Consulting
05Jul

ALDI opened its first two stores in Shanghai: highlight of China’s grocery retail market | Daxue Consulting

On 7 June, German discount retailer ALDI opened its first two pilot grocery stores in China. The Shanghai debut has caused huge responses among consumers, both online and offline. In order to have a sight of the first brick-and-mortar ALDI store in China, hundreds of Chinese people were waiting outside of the stores before the […]

China’s Silver Economy Quiz | Daxue Consulting
03Jul

China’s Silver Economy Quiz | Daxue Consulting

powered by Typeform Senior citizens are increasingly important to China’s economy, especially in healthcare and entertainment. Test your knowledge on China’s Silver Economy! Make the new economic China Paradigm positive leverage for your business Do not hesitate to reach out our project managers at dx@daxue-consulting.com to get all answers to your questions

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





daxue consulting is owned by Ever Access trading Limited

Ever access trading owns 博圣轩投资顾问有限公司上海分公司

Subscribe to our Newsletter

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.

Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Xuhui District, Shanghai, China 上海黄浦区斜土路768号504室
  • Daxue Consulting Hong Kong, Unit 603, 6/F, Office Tower 1, Admiralty Centre, 18 Harcourt Road, Admiealty,  Hong-Kong 香港中環区夏悫道18号海富中心1幢6楼603室
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