Douyin

Daxue Talks 39: Are WeChat and Douyin suitable channels for B2B in China?

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In this episode, Olivier Verot, a digital marketing specialist in China, discusses the use of social media such as WeChat and Douyin for B2B businesses in China. You will learn how to best leverage the potential of WeChat and Douyin for a B2B marketing strategy and which other platforms are best suited for the online marketing of B2B businesses.

Jump to the questions:

  • 0:33 How to use Douyin in the context of B2B?
  • 1:35 Does it mean that Douyin is a good B2B tool to host and show videos to clients?
  • 2:14 How to use WeChat in the context of B2B?
  • 2:56 What are the best B2B business platforms?


Daxue Talks is a show powered by daxue consulting, a china-based strategic market research company founded in 2010! With Daxue Talks, you will stay up to date with all the latest business updates in China.

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