WeChat mini-programs 2020: What your brand should know about this daily-life essential

WeChat Mini-programs 2020 report by daxue consulting

WeChat mini-programs (MPs) are “sub-applications” within the WeChat ecosystem. They enable to provide advanced features to users such as e-commerce, task management, and coupons. More and more people use WeChat MPs in their everyday life. Whether it is to pay bills, play games, order a taxi or book a doctor’s appointment, there’s a mini-program for […]

Market research: Technology in China

Centuries ago, China was once the most technologically advanced civilization in the world.  However, after the mid-Ming Dynasty, due to the isolation policy of feudal rulers, the development of technology in China came to a sudden stop. Without exposure for foreign technology, the Ming Dynasty lagged behind the rest of the world. The decline of […]