The market report delivers vital market information on an industry or sector in China. Daxue Consulting provides you with a complete market report in China, offering the best understanding of China’s different markets at cost-effective prices to help you make the best decisions in your market. Market reports are needed whenever a new or established player in China is trying to enter an existing market so as to:
Daxue Consulting’s market reports are a combination of market research and detailed analyses.
Daxue Consulting’s industry reports in China include a broad range of information
Daxue Consulting has conducted market research in various fields, on multiple business issues. Our experience and methodologies allow our staff to build market reports which include any information best addressed to your business operation in China. In the past, this information has included:
A marketing report in China is needed, for example, when a company chooses to expand their retail operations in mainland China. The following information is crucial to success and a smoothly implemented business plan:
Daxue Consulting’s delivery for market report in China
There are multiple ways to deliver your tailored market or industry report in China, including:
Stats & Insights about China’s industry, market, and trade
With a growing economy, China has been on the rise as one of the world’s greatest economic powers over the last 10 years. China has achieved many ‘firsts,’such as surpassing the United States as the world’s biggest trading nation in 2013. Or in 2016, when China’s total external trade reached US$3,956 billion, again ranking first in the world. China is also the world’s largest exporter and the second largest importer and contains the fastest-growing consumer market. Major industries include manufacturing, agriculture, and telecommunication services.
In 2016, retail sales increased by 10.4% with sales of household electrical appliances growing at 8.7%, garments & footwear at 7%, furniture at 12.7%, automobiles at 10.1% and jewelry remained unchanged.
Exports from China
Electronics and machinery make up around 55% of total exports, garments account for 13%, and construction material and equipment represent 7%. Sales to Asia represent over 40% of total shipments, while North America and Europe have an export share of 24% and 23%, respectively. Although exports to Africa and South America expanded rapidly, they only account for 8% of total shipments.
The country’s imports are mostly dominated by intermediate goods and a broad range of commodities, including oil, iron ore, copper, and cereals. China’s soaring demand for raw materials pushed global commodity prices up leading up to 2015, thereby boosting the coffers of many developing nations and commodity-exporting economies. However, since the end of the commodities supercycle at the end of 2014, global commodities prices have fallen partially due to a decrease in demand from China.
Supply of imports into China is mostly dominated by Asian countries, with a combined share of around 30% of total imports. Purchases from Europe and the U.S. account for 12% and 8%, respectively. As a major global buyer of commodities, imports from Africa, Australia, the Middle East and South America have increased strongly in the last decade to represent a combined share of around 50%.
As the construction boom fades in China, fewer natural resources are demanded. This has pulled down global prices for base metals, energy products, as well as other resources. Imports contracted a sharp 14.3% in 2015 as the Chinese economy adjusted to its new growth dynamics.
The 12th five-year economic plan by the Chinese government for the fiscal year 2011-2015 identified seven strategic industries as high priority: biotechnology, information technology, new energy, environmental maintenance, new materials, high-end manufacturing, and alternative fuels. Huge government investments are being made in these areas. Another industry worth keeping an eye on is the Chinese health care sector. The recent rise of the middle-class and urbanization has caused a large demand for health care services. In 2011, reforms were passed to allow competition into the health care market, including foreign-owned entities. China boasts one of the fastest-growing healthcare sectors in the world.
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