Daxue Consulting - Market Research China

[Podcast] China Paradigm 35: How to hire the right employees in Asia
23May

[Podcast] China Paradigm 35: How to hire the right employees in Asia

Fabien Guerin, the CEO and Founder of Talent Fishers, discusses optimizing HR, setting up teams in China and how to hire employees in Asia. What are the recruitment and candidate evaluation techniques employed by Talent Fishers? Learn advice on hiring in Asia for both businesses and job searchers. Highlights of this episode include: Parameters for […]

Podcast transcript #18: a new solution that helps students improve their Chinese CV
22May

Podcast transcript #18: a new solution that helps students improve their Chinese CV

Find here the China paradigm episode 18. Learn more about Pauline Lahary’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone, I am Matthieu David, the founder of Daxue consulting and its China marketing podcast: China paradigm. Today I am with Pauline Lahary, I met […]

8 Chinese Edtech startups leading the global educational technology industry | Daxue Consulting
22May

8 Chinese Edtech startups leading the global educational technology industry | Daxue Consulting

Educational technologies in China. Educational technology is an often overlooked global phenomenon. In 2015, global EdTech companies took in more than $2.98 billion across 442 deals, and global EdTech funding jumped a whopping 58% in 2015 from the previous year. The market is projected to grow at 17.0% per annum, to $252 billion by the […]

Podcast transcript #16: a Chinese training app to improve employee engagement
21May

Podcast transcript #16: a Chinese training app to improve employee engagement

Find here the China paradigm episode 16. Learn more about Matthew Spriegel’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello, everyone. I am Matthew David, the founder of Daxue consulting and this China podcast, China Paradigm, and today I’m very happy to welcome on this […]

Podcast transcript #15: The challenging Chinese coffee industry
20May

Podcast transcript #15: The challenging Chinese coffee industry

Find here the China paradigm episode 15. Learn more about Carol Liu’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone and welcome in this new episode of China Paradigm, the China business podcast where we interview entrepreneurs in China. Today I am with Carol […]

The emerging phenomenon of the Second-hand Luxury Market in China: Online clothing rental services | Daxue Consulting
20May

The emerging phenomenon of the Second-hand Luxury Market in China: Online clothing rental services | Daxue Consulting

How popular are clothing rental services in China? The second-hand luxury market in China meets the sharing economy through online retail services in China’s clothing rental industry. While income levels rise, the cost of luxury in China increases as well.  Luxury goods now cost a large percentage of an individual’s monthly income. This causes luxury […]

Podcast transcript #14: how to develop agile branding strategies in China
19May

Podcast transcript #14: how to develop agile branding strategies in China

Find here the full transcript of China paradigm episode 14. Learn more about Qin Guo’s story in China and find all the details and additional links below. BECOME AN EXPERT OF BRANDING IN CHINA BY LISTENING TO THIS PODCAST Matthieu David: Hello, everyone. Thanks for listening to this new episode of our China business podcast, […]

Podcast transcript #13: Omnichannel strategy, social CRM, what are the IT trends in China?
18May

Podcast transcript #13: Omnichannel strategy, social CRM, what are the IT trends in China?

Find here the full transcript of China paradigm episode 13. Learn more about Aurélien Rigart’s story in China and find all the details and additional links below. BECOME AN EXPERT ON CHINA’S LATEST IT TRENDS BY LISTENING TO THIS PODCAST Matthieu David: Hello everybody and welcome in this new episode of China Paradigm, our China […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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Daxue Consulting is one of the most active source of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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