Shadows and surges: the evolving landscape of plastic surgery in China
In the bustling streets of modern China, a new trend is quietly reshaping the nation’s perception of beauty and self-improvement. Plastic surgery, once a taboo topic, has surged in popularity. According to Mob Research Institute in 2021, nearly 80% of post-95s in China express appearance anxiety, with 4.5% experiencing severe anxiety, believing that cosmetic surgery […]
The causes and market impact of stress in China and how ‘stress’ has become a key selling point for brands
Zhenyu Luo, the CEO of the top-performing Chinese online learning application, iGet (得到) said in his trending New Year’s speech, “you must run extremely fast to stay in the same place.” This sentence is a fitting description of the reality that is faced by an ordinary Chinese person today. A 2019 survey estimates that 16.6 […]