Embracing China’s silver generation: how brands market to seniors in China | daxue consulting
China’s silver generation China’s silver economy is full of potential for brands who know how to market to seniors in China What does China’s aging population mean for brands Often referred to as the seniors’ market, the Silver Economy in China covers all products and services intended for people aged 60 and older. China has gradually transferred into […]
China Paradigm 61: From trading to solving the aging society time-bomb: A complete China experience
In this episode of China Paradigm, Stephane Muller-Margot, Founder of China Healthcare Golden Bridge speaks with Matthieu David-Experton about his entrepreneurial China experience. Muller-Margot has experience trading, working for an SOE, and now works in the healthcare industry. 1:37 Stephane’s experience chronology 9:52 What brought Stephane to the healthcare and technology sector 12:35 What Stephane […]
A vision-driven start-up for the Chinese elderly healthcare market: China Paradigm transcript #38 with Charles Bark from HiNounou
This transcript is based on our interview with Charles Bark, a serial entrepreneur and a key figure in the emerging Chinese elderly healthcare market. He is the founder of HiNounou. HiNounou is one of the most interesting players in the market for elderly healthcare in China. HiNounou targets those people who want to be fit and […]
[Podcast] China Paradigm 38: How to start a dream driven elderly care business in China
China paradigm is a China business podcast sponsored by Daxue Consulting where we interview successful entrepreneurs about their businesses in China. You can access all available episodes from the China paradigm Youtube page. ACCESS THE TRANSCRIPT OF THIS EPISODE WITH ALL THE DETAILS AND USEFUL LINKS Make the new economic China Paradigm positive leverage for […]
Matthieu David about Senior Market in China – Daxue Consulting
Matthieu David Experton, founder and CEO of Daxue Market research China, talks about the Senior Market in China for Thoughtful China. How to reach the China’s silver generation ? Our report on Silver Economy in China: Silver economy in china by Daxue consulting de Daxue Consulting